Lo dissènh Ghepard Communication Logo Logotipe per Morosan Ioana es un laureat autfo estimfo del prestigfo 2021 A' Design Award de Fèrre dins la Categoria de Competfo Grafica.

FèrreGrafica· 2021

Ghepard Communication Logo Logotipe

per Morosan Ioana

Client : Ghepard Communication

Laureat del A' Design Award de Fèrre dins la Categoria Grafica

12,805

Laureat de Prèmi Verificat

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Visitar lo site Veire a A' Design Award Comunicat de premsa Insígnia del prèmi

Colors

Lo Concèpte

A prepaus de Ghepard Communication Logo Logotipe

Lo Logo Ghepard Communication es una identitat visuala creada per una agéncia de marketing e de comunicacion. Lo simbòl mòstra la siloeta dinamica d'un guepard, tracejada amb doas linhas de la meteissa espessor dins un estil minimalista e modèrn. La longa coa del guepard jòga un ròtle màger dins la concepcion. La siloeta utiliza un ton aur mat combinat amb una nuança de gris, que dona a la marca un aparéncia lisa. Lo logotipe es plaçat en dejós del simbòl, e los dos elements ensems forman una forma rectangulara. Lo logo pòt èsser aplicat sus fonses blancs, negres o colorats.

La Reconoissença

A prepaus del A' Design Award de Fèrre

Ghepard Communication Logo Logotipe a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Ghepard Communication Logo Logotipe siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Ghepard Communication Logo Logotipe merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The exploration process led to an identity that highlights the dynamic silhouette of the cheetah, created from two lines, of the same thickness, which approaches a minimalist and modern style. The cheetah is known not only for its speed, but also for its extremely long tail. This feature played a major role in the design. The color of the silhouette started from gold which is the color of the winners to which was then assigned a matte and modern look. The color has also been associated with a shade of gray which gives the logo a very smooth appearance. This particular aspect makes the logo easier to use and apply to different custom materials.
Dimensions e Embalatge: The logo can be applied to either a white or a black background. If a colorful background is involved, it's best to use the white logo. The logotype uses the fonts Avenir Roman Bold and Avenir Roman Regular and expresses the name of the Marketing and Communication Agency for which it was created. The symbol is positioned at the top of the logotype, making the silhouette of the cheetah, around which the whole concept was created, stand out even more. The positioning of the logo and symbol fits together in a rectangular shape.
Etiquetas: Visual Identity, Logo, Branding, Marketing Agency, Logotype
Tecnologia de Produccion: Corel Draw and Adobe Creative Suite.
Desaffo de Dissènh: The main challenge of the project was to capture the dynamism of the animal while keeping a fresh look that would stand out from other marketing agencies' logos.
Recèrca: The research objective was to find as many brands as possible that feature the cheetah symbol, see the way it is represented and what kinds of companies use it. This helped identifying the
comparative advantages and creating a unique logo that would catch the eye in a pleasant way.
Inspiracion: The inspiration for creating this logo was the fastest feline on the planet, the cheetah, which is used as the symbol of a Marketing and Communication Agency. The intention was for this logo to highlight, through the silhouette of the cheetah, values such as strength and agility, joined by originality, in a modern and fresh way. These are the fundamental values adopted by the agency for which the logo was created.
Durada del Projècte: The project started in August 2020, and was finished in September 2020 in Cluj-Napoca, Romania.
Flux Operacional: The goal was to create a unique logo for a Marketing and Communication Agency that is easy to use and place on different backgrounds or custom materials.
Membres de l'Equipa: Ioana Morosan
Crèdits d'Imatges: Product images and animation: Ioana Morosan