Alabear Boita de Cadeu by Mao Ming is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Dissènh d'Embalatge Competition Category.

BronzeEmbalatge· 2022

Alabear Boita de Cadeu

by Mao Ming

A' Design Award de Bronze Winner in Embalatge Category

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Verified Award Winner
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Colors

The Design

About Alabear Boita de Cadeu

Alabear es una boita de cadeu concebuda per l'Annada Nòva Chinesa de l'Annada del Buòu. Lo nom ven del dialècte de Ningbo, ont ala vòl dire nòstre, atal Alabear significa nòstre pichon ors. Una mascòta ors es l'element principal del design, combinada amb d'imatges del buòu e del Dieu de la Riquesa. La boita mesura 30 per 30 per 22 centimètres e conten d'envolopas rojas, de distics de prima e una moneda comemorativa. La boita es fabricada en papièr especial, estampada en CMYK amb una tencha rossèla vermelha, e acabada amb de bronzatge e de gaufratge.

The Recognition

About the A' Design Award de Bronze

Alabear Boita de Cadeu a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Alabear Boita de Cadeu siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Alabear Boita de Cadeu satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is a gift box designed for the Spring Festival of the Year of the Ox. The project uses the bear mascot as the main design element, combined with the image of the ox (in China, the year of the ox corresponds to 2021) and the image of the God of Wealth, designed red envelopes, spring couplets and other gifts for Chinese New Year. The content of this gift box is required for Chinese New Year. The project was welcomed by the local people and played a role in tourism promotion.
Dimensions & Packaging: Size: 30cmx30cmx22cm
Tags: Zodiac Ox, Little Bear, God of Wealth, Chinese New Year, Spring Festival Couplets, Gift Box
Production Technology: Printing color: CMKYK+ spot color (red)
Process: bronzing, bulging.
Material: special paper
Design Challenge: In the project, the combination of the bear mascot and the Spring Festival elements is the focus.
Research: The project designed a gift box suitable for Chinese New Year by studying the elements of the Chinese New Year, the Year of the Ox, the God of Wealth, and the Spring Festival couplets, combined with the shape of the bear mascot.
Inspiration: Alabear's name comes from the Ningbo dialect "ala" means "our". Alabear means "our little bear". In China, the year of the ox corresponds to 2021. The god of wealth is a popular god. In the New Year, children will receive red envelopes and Spring Festival couplets will be posted on the door of the house. The project is based on the bear mascot as the main design element, combined with the image of the cow and the god of wealth to design a gift for the Chinese New Year.
Project Duration: The project started in November 2020 and will be completed in January 2021. It will be put on the market in February 2021.
Operation Flow: The New Year gift box is used to present New Year gifts. The items include packaging design, red envelope design, spring couplet design and commemorative coin design.
Team Members: Mao Ming
Yao Dabin
Yang Miao