RedDog Adult Pet Food Embalatge d'Aliments per Animals de Companhiá by Shenzhen Hongrui Biological Technology Co., Ltd.

RedDog Adult Pet Food Embalatge d'Aliments per Animals de Companhiá by Shenzhen Hongrui Biological Technology Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Dissènh d'Embalatge Competition Category.

BronzeEmbalatge· 2022

RedDog Adult Pet Food Embalatge d'Aliments per Animals de Companhiá

by Shenzhen Hongrui Biological Technology Co., Ltd.

Client: Shenzhen Hongrui Biological Technology Co., Ltd.

A' Design Award de Bronze Winner in Embalatge Category

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Verified Award Winner

Verify Award Status for #130557

View at A' Design Award Press Release Award Badge

Colors

The Design

About RedDog Adult Pet Food Embalatge d'Aliments per Animals de Companhiá

Lo Text del Libre : RedDog Adult Pet Food es un design d'embalatge per una novèla formula nutricionala d'aliment de basa per cats e cans. Lo centre visual de l'embalatge pòrta la chifra romana 1, que representa un contengut novèl e un novèl començament. D'imatges d'animals simplificats mostran se l'aliment es adaptat als cats o als cans. Un fòrt contraste de tons de color melhora la reconeissença visuala. L'embalatge es un doypack octogonal en PET, sagelat amb una braça d'estancament, çò que permet de dobrir lo paquet a repeticion e de lo tornar tampar. Lo design a per objectiu de renfortir la reconeissença de la marca e de metre en valor la qualitat del produit.

The Recognition

About the A' Design Award de Bronze

RedDog Adult Pet Food Embalatge d'Aliments per Animals de Companhiá a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que RedDog Adult Pet Food Embalatge d'Aliments per Animals de Companhiá siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. RedDog Adult Pet Food Embalatge d'Aliments per Animals de Companhiá satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is a new formula pet food launched by the Brand. The core of package design is the Roman numeral 1 located in the visual center of the package, which represents a new content and a new start and implies the most advanced material. The simplified pictures indicate that it is suitable for cats or dogs. The sharp contrast of color tone effectively improves visual recognition.
Dimensions & Packaging: 95*130*40mm
60*90*25mm
Tags: Food packaging, Image identification
Production Technology: The package is a PET octagonal sealed doypack with a sealing brace, so that the package can be opened repeatedly and kept sealed. The pet food is processed within four hours with fresh meat, and the freeze-drying spraying process is used, so as to provide excellent palatability.
Design Challenge: The challenge in the process of package design is how to enhance brand recognition and show high quality simultaneously. The product takes Roman number 1 as the core and designs an identification symbol with high recognition. In addition, the product has the typographic design in strict accordance with the package requirements of pet staple food.
Research: New generation and new standard is the core concept of RedDog new nutritional formula staple food. The new standard refers to new nutrition standard, new absorption standard and new taste standard. RedDog develops a new nutritional formula staple food and redefines the new standard of staple food for cats and dogs, and provides a high quality foundation for the healthy diet of cats and dogs.
Inspiration: Achieve a modern style and show the characteristics of new products. The inspiration of animals on the package comes from the corresponding pet category, which aims at improving the indication and recognition.
Project Duration: The project was established on June 25, 2021, and the final form was determined on July 9, 2021.
Operation Flow: Interaction between pets and their owners is a common close relationship in modern society. The product goal is to attract consumers who pay attention to pet food quality. In this way, the package design that can intuitively show the product quality, has an extraordinary value.