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C Cell Vitality Emballatge d'Aiga Mineral by Tiger Pan

C Cell Vitality Emballatge d'Aiga Mineral by Tiger Pan is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Dissènh d'Embalatge Competition Category.


BronzeEmbalatge· 2022

C Cell Vitality Emballatge d'Aiga Mineral

by Tiger Pan

Client: Shenzhen Tasly Industrial Co., Ltd.

A' Design Award de Bronze Winner in Embalatge Category

17,320

Verified Award Winner

Verify Award Status for #130904

Colors

The Design

About C Cell Vitality Emballatge d'Aiga Mineral

C Cell Vitality es un design d'emballatge per d'aiga mineral embotelhada. La textura naturala del paisatge d'origina es traduita en una composicion tridimensionala e ordenada de formas convèxas e concavas sul còs de la botelha. La superfícia possedís un tocar doç que aumenta la friccion e melhora l'estabilitat de la presa en man. L'estructura establa permet l'utilizacion d'un material PET mai prim, çò que estauvia de còst e redusís la quantitat de plastic. La color blava fa referéncia al lac de montanha de la font d'aiga. La botelha mesura 63,3 mm de larg, 63,3 mm de prigondor e 207 mm d'nautor.

The Recognition

About the A' Design Award de Bronze

C Cell Vitality Emballatge d'Aiga Mineral a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que C Cell Vitality Emballatge d'Aiga Mineral siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. C Cell Vitality Emballatge d'Aiga Mineral satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The unique attribute is that the packaging fully embodies the nature and original ecology of C cell vitality mineral water. Following the mountain trails in the forest, stepping on the quiet path among the pine forests, as if hearing the nature greet us, this is the base camp of Tianlishi C cell vitality water; located in the national nature reserve of Changbai Mountain, with perfect vegetation and unique style, it is a good encounter between nature and us.
Dimensions & Packaging
Outer packaging: Width63.3mm x Depth63.3mm x Height207mm
Tags
C cell vitality, Mineral water, Super symbol, Rebrand, loop, environmental protection, Tiger Pan
Production Technology
A particularly soft touch increases the friction and improves the stability of the hand-holding. The stability of the structure allows us to use thinner PET materials, saving costs and reducing the use of plastic materials.
Design Challenge
How to attract consumers' attention in such a competitive market? We choose to use the wonderful blue of Changbai Mountain Tianchi, and the overall color is used to express the pure and natural encounter of the product.
Research
There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave, which is presented on the bottle body. A particularly soft touch increases the friction and improves the stability of the hand-holding.
Inspiration
Inspired by the turbulent fairyland picture scroll of Changbai Mountain, the Tianchi is covered with white snow, and the red leaves are dancing in the mountains. There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave.
Project Duration
The project lasts 2 month, designed in Shenzhen and produced in Shenzhen, Guangdong.
Operation Flow
We chose discreetly the materials, printing techniques, production crafts, all accessible, to bring the product to market as fast as possible. Therefore, the product will be taking advantage of its youthful and eye-catching look in the market for longer time.
Team Members
Creative Director: Tiger Pan
Graphic Design: Xuedan Xia
Graphic Design: Zhiyi Jiang
Image Editing: Kelin Tan
Image Editing: Sijia Liu
Technical Direction: Zhangkun Xie
Image Credits
Image #No 1: Photographer Kelin Tan
Image #No 2: Photographer Kelin Tan
Image #No 3: Photographer Kelin Tan
Image #No 4: Photographer Kelin Tan
Image #No 5: Photographer Kelin Tan

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