Drunk Bartender Foncion Principala: Concepcion d'Empaquetatge by Bakhtiyar Baimurzayev

Drunk Bartender Foncion Principala: Concepcion d'Empaquetatge by Bakhtiyar Baimurzayev is a highly esteemed winner of the very prestigious 2022 A' Design Award d'Argent in Dissènh d'Embalatge Competition Category.

ArgentEmbalatge· 2022

Drunk Bartender Foncion Principala: Concepcion d'Empaquetatge

by Bakhtiyar Baimurzayev

Client: Bakhtiyar Baimurzayev

A' Design Award d'Argent Winner in Embalatge Category

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Verified Award Winner

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Colors

The Design

About Drunk Bartender Foncion Principala: Concepcion d'Empaquetatge

Drunk Bartender es una concepcion d'empaquetatge per una seria de cocktails alcolizats classics. La concepcion s'aplica a una bóstia estandard en estanh d'un volum de 330 millilitres. Cada bóstia presenta lo nom d'un cocktail classic d'un biais literal, mejançant d'illustracions graficas comicas. Los elements grafics an per objectiu d'ajudar las bóstias a se remarcar sus l'estatgièra e d'atirar l'atencion dels crompaires. Fòrça concepcions per de bevendas classicas semblan simplas e parièras, doncas s'es causit un lengatge visual modèrn. Drunk Bartender mòstra que las bevendas classicas pòdon tanben èsser presentadas dins un estil modèrn.

The Recognition

About the A' Design Award d'Argent

Drunk Bartender Foncion Principala: Concepcion d'Empaquetatge a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Drunk Bartender Foncion Principala: Concepcion d'Empaquetatge siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Drunk Bartender Foncion Principala: Concepcion d'Empaquetatge es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The creation of a series of designs for classic alcoholic cocktails in a modern style using graphic elements to make them stand out on the shelf and draw the attention and to show that the classics can also be modern by means of comical graphic illustrations.
Dimensions & Packaging: A tin can: 330 ml
Tags: packaging design, can, professional, cocktails
Production Technology: It is a standard tin can.
Design Challenge: The main challenge was to present classic in the modern way that would be attractive for the consumers.
Research: The market research was aimed to find and create the design that would stand out from competitors and attract the attention of potential buyers.
Inspiration: Boring and trivial designs for a classic series of alcoholic beverages that do not attract the consumers' attention was the inspiration to find new modern images for creating the design for classic and conservative alcoholic beverages.
Project Duration: August, 2020 Location: Kazakhstan
Operation Flow: Having learned the history of each name of the cocktails, having perceived it, we decided to depict their names in the design itself in a literal way.
Team Members: Designer: Bakhtiyar Baimurzayev
Image Credits: All images Credits to Bakhtiyar Baimurzayev