By Beth Empacatge de Suplement de Collagèn per Angela Spindler

Lo dissènh By Beth Empacatge de Suplement de Collagèn per Angela Spindler es un laureat autfo estimfo del prestigfo 2022 A' Design Award d'Aur dins la Categoria de Competfo Dissènh d'Embalatge.

AurEmbalatge· 2022

By Beth Empacatge de Suplement de Collagèn

per Angela Spindler

Client : Depot Creative

Laureat del A' Design Award d'Aur dins la Categoria Embalatge

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Colors

Lo Concèpte

A prepaus de By Beth Empacatge de Suplement de Collagèn

L'agéncia es estada comissionada per crear un sistèma d'identitat visuala e un design d'empacatge, incluent un recipient personalizat per aqueste atelier de luxe. Ont possible, totes los materials son estats seleccionats en foncion de lors credencialas ambientalas, que van de l'utilizacion de residus postconsomidor, papièrs FSC e tincas a basa de sòja. L'empacatge utiliza una paleta de colors de verd escur e de nuanças pastèl claras, materials d'alta qualitat, estructuras e acabaments d'impression subtils per crear una sensacion tangibla de luxe e de prestigi.

La Reconoissença

A prepaus del A' Design Award d'Aur

By Beth Empacatge de Suplement de Collagèn a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que By Beth Empacatge de Suplement de Collagèn siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. By Beth Empacatge de Suplement de Collagèn crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Material selection was used to influence the consumer's perception from the initial impression to a later considered appraisal. The vessel combines glass and wood. Luxury is secured through an elegant, blended conical form with flowing surfaces influencing desirability and relevance. Sustainability is achieved through material usage and reuse of the vessel—employing a refill system. Its' packaging with a colour palette of dark green and light pastel hues, using high quality materials, structures and subtle print finishes created a tangible sense of both luxury and prestige.
Dimensions e Embalatge: The packaging consisted of a primary rigid box / core flute shipper / wrapping paper / stickers / large satchels / postcards / pouches / sachets and pulp boxes and sleeves.
Etiquetas: Beauty, Luxury, Premium
Tecnologia de Produccion: Where possible all materials were selected based on their environmental credentials, ranging from the use of post-consumer waste, FSC papers and soy-based inks.

A range of bamboo pulp boxes was used for travel sachets, to provide both protection, be light weight aw well as home-compostable.
Desaffo de Dissènh: From the initial briefing to the mass production of the vessel, we had a 6 month window only. This gave very little time for full prototyping and testing as we would normal have.
Recèrca: The luxury category, particularly within the beauty segment has been subject to criticism for its excessive use of packaging, plastic and general packaging waste. By Beth has sustainability at its core, therefore all materials were selected based on their environmental credentials. Materials were printed using soy-based inks, where possible recycled content, pulp and FSC paper. We were able to create a prestigious perception but not to the detriment of sustainability. The dark, green selected for its representation of the natural Australian flora and fauna.
Inspiracion: Beauty, consciously considered. Depot was commissioned to create a visual identity system and packaging design, including a bespoke vessel for this luxury atelier. Simplicity, sustainability and social responsibility sit as key strategic pillars and therefore drove all packaging decisions. Depot worked with industrial designers to create a bespoke form that fulfilled the brief of luxurious and sustainable. The bespoke vessel and subsequent packaging give the product value and cachet.
Durada del Projècte: June 2020-July 2021, Sydney Australia
Flux Operacional: The vessel is packaged in a rigid, lidded box. It is shipped in a coreflute shipper.
Membres de l'Equipa: Creative Director: Angela Spindler
Industrial Designer: Charlie Payne
Industrial Designer: Andrew Simpson