Mid Autumn Festival Gift Tea Embalatge by Li Jiuzhou

Mid Autumn Festival Gift Tea Embalatge by Li Jiuzhou is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Dissènh d'Embalatge Competition Category.

BronzeEmbalatge· 2022

Mid Autumn Festival Gift Tea Embalatge

by Li Jiuzhou

Client: Li jiuzhou Studio

A' Design Award de Bronze Winner in Embalatge Category

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Verified Award Winner

Verify Award Status for #139820

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mid Autumn Festival Gift Tea Embalatge

La Fèsta de Mièg Auton es una fèsta fòrça especiala en China. Durant aquesta fèsta, cada persona dona als amics çò que pensa èsser bon. Dins la concepcion, una bèla combinason de blau e d'aur, un motiu de luna d'aur palle e de bèls mots de benediccion son utilizats per construire una figura completa que representa la perfeccion e la reünion. En dobrir la bóstia, i a uèch bóstias metalicas amb de tè dedins. Las uèch bóstias correspondon a uèch formas de luna. I a una luna plena al centre que representa lo sens de l'espèr de reünion.

The Recognition

About the A' Design Award de Bronze

Mid Autumn Festival Gift Tea Embalatge a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Mid Autumn Festival Gift Tea Embalatge siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Mid Autumn Festival Gift Tea Embalatge satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mid-Autumn Festival is a very special festival in China. everyone will give friends what they think is good. In the design, a beautiful combination of blue and gold, a pale golden moon pattern and beautiful blessing words are used to construct a whole figure, which represents perfection and reunion. Open the box, there are eight metal boxes with tea in them. Eight boxes correspond to eight moon shapes. There is a full moon in the middle, which represents the meaning of hope reunion.
Dimensions & Packaging: Width 300mm x Depth 300mm x Height 50mm
Tags: Tea， Gift， Premium， Blue， Moon
Production Technology: I use International Klein Blue and Gold. The box for storing tea inside is filled with eight metal cans. These eight metal cans embody the eight shapes of the moon.
Design Challenge: how to make the product conform to modern international aesthetics while retaining the ancient Chinese traditional elements.
Research: Adding the traditional Chinese Mid-Autumn Festival culture in ancient times into the design can make more people understand our Mid-Autumn Festival culture.
Inspiration: In China, the moon can be represented by gold, while in the sky, I use International Klein Blue. The whole tea box is a circle, which means reunion in China.
The box for storing tea inside is filled with eight metal cans. These eight metal cans embody the eight shapes of the moon.
Project Duration: The project started in January 2021 in Beijing and finished in August 2021 in Beijing.
Operation Flow: At that time, eight shapes and eight shape names of the ancient moon corresponded to eight cans of tea.