Borjomi Embalatge d'Edicion Limitada by Antonia Skaraki

Borjomi Embalatge d'Edicion Limitada by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Dissènh d'Embalatge Competition Category.

BronzeEmbalatge· 2023

Borjomi Embalatge d'Edicion Limitada

by Antonia Skaraki

Client: Borjomi

A' Design Award de Bronze Winner in Embalatge Category

17,567

Verified Award Winner

Verify Award Status for #141264

View at A' Design Award Press Release Award Badge

Colors

The Design

About Borjomi Embalatge d'Edicion Limitada

Vibracions intensas, fuòcs d'artifici que adòrnan lo cèl de Borjomi, e un protagonista amb una preséncia impausanta, lo cèrvi. Un magician transformat en simbòl de la cultura georgiana. L'emprenta visuala de "Lo Grand Rejoveneire". Borjomi pòrta la lusor de las festivitats e lo cèrvi se leva de la doma, fòra de las aigas rugissantas. A l'entorn d'el, la crotz de Bolnisi dins l'aiga, lo centre de la vida. Las linhas de l'arc de Sant Martin se combinen amb las linhas explosivas dels fuòcs d'artifici, accentuant lo movement. La color roja intensifica la celebracion, e l'aiga es pertorbada pels ritmes de las vibracions de la creacion.

The Recognition

About the A' Design Award de Bronze

Borjomi Embalatge d'Edicion Limitada a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Borjomi Embalatge d'Edicion Limitada siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Borjomi Embalatge d'Edicion Limitada satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Borjomi wears the glow of festivities and the deer, rises from the dome, out of the rushing waters. Around him, the Bolnisi cross in the water, the center of life. The rainbow lines are combined with explosive firework lines, emphasizing movement. The red color intensifies the celebration, and the water is disturbed by the rhythms of the vibrations of creation.
Tags: Packaging design, limited edition, can design, sparkling water
Design Challenge: The task was to design a New Year Limited Edition packaging, based on the essence and key foundation of the Borjomi positioning - Borjomi water as a liquid legend, a legend born in the heart of the Georgian mountains, deeply rooted in tradition and ancient wisdom -, but at the same time to provide it with a celebratory, festive touch.
We managed to design a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Inspiration: Fireworks. A magical entity. Your soul has been rejuvenated.
Intense vibrations, fireworks that adorn the sky of Borjomi, and a protagonist with an imposing presence, the deer. A magician transformed into the symbol of Georgian culture.
The visual imprint of "The Great Rejuvenator".
Project Duration: The project started in April 2021 in Athens and finished in June 2021 in Athens, and was released on the market in December 2021.
Operation Flow: The design is a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Team Members: creative director: Antonia Skaraki
art director: Valia Alousi & Andreas Deskas
designer: Alexandros Tsakiris