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Vegan Style Dessenh d'Empacatge by Veronica Vicente Ruiz

Vegan Style Dessenh d'Empacatge by Veronica Vicente Ruiz is a highly esteemed winner of the very prestigious 2023 A' Design Award de Fèrre in Dissènh d'Embalatge Competition Category.


FèrreEmbalatge· 2023

Vegan Style Dessenh d'Empacatge

by Veronica Vicente Ruiz

Client: Veralidad Studio

A' Design Award de Fèrre Winner in Embalatge Category

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The Design

About Vegan Style Dessenh d'Empacatge

Dessenh d'empacatge per tota la gama de produits d'una pichona entrepresa que produtz ferments d'anacardièr e fromatges vegans. Fachs a la man a partir de plantas, amb d'ingredients naturals 100% vegans. La marca promòu lo mòde de vida vegan en eliminant las accions d'espleitacion o de sofrença animala, e tanben en redusent son impacte sus l'environament. Lo redisseny e l'imatge de marca de l'empacatge son basats sus aquestas premissas de marca, per soslinhar las valors e l'etica de la marca. Aquestas premissas se pòdon veire tanben dins lo material utilizat pel novèl empacatge, un material reciclat.

The Recognition

About the A' Design Award de Fèrre

Vegan Style Dessenh d'Empacatge a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Vegan Style Dessenh d'Empacatge siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Vegan Style Dessenh d'Empacatge merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Packaging design for the entire range of products for a small company that produces cashew ferments and vegan cheeses. Handmade plant-based with 100% vegan natural ingredients. Promoting the vegan lifestyle by eliminating actions of exploitation or animal suffering, as well as reducing its impact on the environment.
Dimensions & Packaging
100 mm x 100 mm x 45 mm
Tags
packaging plant based, packaging vegan, design packaging sustentable
Production Technology
The packaging is made with ecological cardboard, whose raw materials are reused paper and cardboard fibers and with eco inks.
Design Challenge
The challenge was to create in the packaging and in the brand a transformation of its image that the client had to show their values and ethics within the company. Show the world the values of the brand more clearly.
Inspiration
The main premise for the redesign of the brand image and the redesign of the packaging was to provide the brand with vegan values, respect for the environment, plant-based food, and encourage non-exploitation and animal abuse.
Project Duration
Project start August 2021, project completion May 2022, Cantabria, Spain
Patents
Serra Vegana National brand M4160284(6) pending
Image Credits
Ilustrator: Verónica Vicente
Mockups: Verónica Vicente

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