Novus Organics ACV Design d'Embalatge per Shashwat Das and Ruchi Gada - Almond Branding

Lo dissènh Novus Organics ACV Design d'Embalatge per Shashwat Das and Ruchi Gada - Almond Branding es un laureat autfo estimfo del prestigfo 2024 A' Design Award de Bronze dins la Categoria de Competfo Dissènh d'Embalatge.

BronzeEmbalatge· 2024

Novus Organics ACV Design d'Embalatge

per Shashwat Das and Ruchi Gada - Almond Branding

Client : Novus Organics

Laureat del A' Design Award de Bronze dins la Categoria Embalatge

14,760

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Lo Concèpte

A prepaus de Novus Organics ACV Design d'Embalatge

Lo Vinagre de Cidre de Poma Novus Organics teniá coma objectiu d'establir un estandard de qualitat inegalat sul mercat indian, en depassar los concurrents en concentracion e puretat. Aqueste design d'embalatge foguèt creat per completar sa singularitat, en destacant la simplicitat e l'elegància. L'etiqueta neta e transparenta met en valenta la beltat naturala del produch. En utilizant un estil de dessenh minimalista al trait, lo design capta l'esséncia dels ingredients biologics cuelhits a la man, en s'alinant amb un engagement cap a l'excelléncia e la sostenibilitat. L'embalatge es sens plastic e reciclable, en metent en evidéncia la responsabilitat ambientala.

La Reconoissença

A prepaus del A' Design Award de Bronze

Novus Organics ACV Design d'Embalatge a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Novus Organics ACV Design d'Embalatge siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Novus Organics ACV Design d'Embalatge satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Novus Organics Apple Cider Vinegar was of a quality standard that the Indian market had never experienced before.

No other existing competitor in the market could match its concentration and purity. Since the product was unique, we vouched to make the Packaging Design unique in all possible ways.

A clean, minimalistic design that reflects the brand's commitment to quality and simplicity. The label is mostly transparent, allowing the natural beauty of the product to shine through.
Dimensions e Embalatge: Limited Colour Palette

The label uses only three colours along with gold foil and white to create a sophisticated and premium look.
The carton captures the ACV shade as a Pantone in the background, creating a cohesive and consistent design language.
Etiquetas: Packaging Design, Health & Wellness, Sustainable Packaging, Planet Friendly Packaging, Plastic-free Packaging
Tecnologia de Produccion: Sustainable & Planet Friendly Packaging Design

At Almond Branding, we believe in the cause of sustainable and eco-friendly packaging.
We proposed recyclable glass, cork and paper packaging and minimalistic printing colours to minimize waste and reduce the carbon footprint of the brand.

The entire packaging is plasticfree and is easy to recycle, furthering Novus Organics’ commitment to sustainability and being planet first.
Desaffo de Dissènh: The challenge was to design packaging that embodies the essence of handpicked, organic ingredients while reflecting nature's bliss. Employing a line drawing illustrative style, the design showcases purity and simplicity, echoing the brand's commitment to quality. Design had to signify authenticity and transparency, aligning with sustainable practices. The packaging had to be entirely plastic-free and recyclable, reinforcing Novus Organics' dedication to environmental stewardship.
Recèrca: Creating a unique design for Novus Organics ACV was crucial to stand out in a saturated market. Unlike competitors' tall PET bottles with plastic/metal caps and opaque labels depicting apples, we aimed for unprecedented distinctiveness. Extensive market research guided our strategy, ensuring unparalleled concentration, purity, and packaging innovation.
Inspiracion: Capturing The Australian Story
The Postcard style and "with love from Australia" stamp are not just design elements, but a story in itself. It represents the passion of the brand founders and their journey to bring the best of Australia to India.

The design captures the essence of handpicking the best ingredients and capturing the bliss of nature in a bottle.

The line drawing illustrative style perfectly captures the essence of the product's pristine and pure organic nature and origin.
Durada del Projècte: The Packaging Design started in 2022 and was executed and launched in 2023.
Flux Operacional: Efficient Verbal Branding:

Each pack phase narrates brand ethos, conveying product benefits in a conversational, inclusive tone.

From tagline 'Cheers to Your Perfect Health Booster' to 'Your Nourishment' description, packaging warmly engages users.

The style evokes a sense of artisanal craftsmanship and attention to detail, conveying the idea that the product is carefully made using only the best organic ingredients. By using only black and red, the illustrations convey a sense of authenticity and transparency.
Membres de l'Equipa: Ruchi Gada,

Shashwat Das
Crèdits d'Imatges: Optional Image #4 Picture Credits Novus Organics