Gujin-National Treasure Embalatge de Botelha de Baijiu by Hua Yun

Gujin-National Treasure Embalatge de Botelha de Baijiu by Hua Yun is a highly esteemed winner of the very prestigious 2024 A' Design Award de Fèrre in Dissènh d'Embalatge Competition Category.

FèrreEmbalatge· 2024

Gujin-National Treasure Embalatge de Botelha de Baijiu

by Hua Yun

A' Design Award de Fèrre Winner in Embalatge Category

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Verified Award Winner

Verify Award Status for #153980

View at A' Design Award Press Release Award Badge

Colors

The Design

About Gujin-National Treasure Embalatge de Botelha de Baijiu

Gujin-Tresaur Nacional es un design d'embalatge per un baijiu chinés. La botelha es facha de ceramica, amb un còs de color jade blanc e un cobercle e una basa daurats. La basa carrada evòca un sagèl de jade de la reialesa antica chinesa. Cinc dragons agropats sus lo cobercle exterior simbolizan la prosperitat e la patz nacionalas. A l'interior, un cobercle esferic pòrta un motiu de dragon. La forma s'inspira de la cultura imperiala chinesa e de l'estetica tradicionala orientala. La botelha mesura 200 mm de larguer, 350 mm d'nautor e 200 mm de prigondor. Lo design servís tant coma recipient que coma objècte decoratiu per l'exposicion e la colleccion.

The Recognition

About the A' Design Award de Fèrre

Gujin-National Treasure Embalatge de Botelha de Baijiu a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Gujin-National Treasure Embalatge de Botelha de Baijiu siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Gujin-National Treasure Embalatge de Botelha de Baijiu merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The base of the bottle is square, exuding a solemn and elegant atmosphere, as if it were a jade seal of ancient Chinese royalty from the bottom. The five dragons gathered on the outer cover symbolize national prosperity and peace, bringing blessings to all. The spherical dragon pattern hat inside reveals a mysterious oriental charm, showcasing the mystical allure of the East
Dimensions & Packaging: Width: 200mm x Height: 350mm x Depth: 200mm
Tags: Chinese Baijiu, Oriental Aesthetics, Packing design
Production Technology: This product mainly uses ceramic materials. The main color of the bottle body is white jade, combined with a golden lid and base, which reflects the noble and luxurious nature of ancient Chinese royalty.
Design Challenge: This product is a manifestation of the noble symbol of the emperor. It is meticulously designed to integrate the images of jade seal, dragon, and four immortals, highlighting the majesty and dominance of the emperor.
Research: Designers have discovered that in China, the emperor is the most noble symbol, representing the supreme authority. Designers want to reflect this sense of nobility and awe to consumers, allowing them to experience the majesty of the emperor.
Inspiration: Integrating thousands of years of Chinese imperial culture, combining the nobility and elegance of ancient Chinese emperors with the symbolism of five dragons gathering together, and combining it with modern technology, this work presents a unique and precious masterpiece.
Project Duration: The project started in April 2023 in Shenzhen and finished in August 2023 in Shenzhen.
Operation Flow: In terms of product experience, for consumers, this product is not only an innovative wine container but also an art piece with display and collection functions, which can be displayed as a decorative item in the home.
Image Credits: HuaYun Design