Starka Wildside Dessenh de Botilha e Etiquetas by Asta Kauspedaite

Starka Wildside Dessenh de Botilha e Etiquetas by Asta Kauspedaite is a highly esteemed winner of the very prestigious 2024 A' Design Award d'Argent in Dissènh d'Embalatge Competition Category.

ArgentEmbalatge· 2024

Starka Wildside Dessenh de Botilha e Etiquetas

by Asta Kauspedaite

Client: MV Group

A' Design Award d'Argent Winner in Embalatge Category

51,184
Verified Award Winner
Verify Award Status for #158842

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Starka Wildside Dessenh de Botilha e Etiquetas

La familha Starka, que se basa sus una tradicion ben ancrada, a un nòu membre - la Starka Wildside, jovenament audaciosa. Cultivadas al long dels sègles, las caracteristicas de sabor son ara completadas per l'arrièr-gost inatendut de moras salvatges. En demeurant dins lo territòri de las boissons tradicionalas, lo dessenh de l'empacatge d'aqueste produit vòl transmetre una bufada d'aire fresc dins los visuals tanben. Lo personatge de la cigonha, que es devengut un simbòl de la familha Starka, s'es transformat aqueste còp en una aparéncia jovenívola especiala.

The Recognition

About the A' Design Award d'Argent

Starka Wildside Dessenh de Botilha e Etiquetas a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Starka Wildside Dessenh de Botilha e Etiquetas siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Starka Wildside Dessenh de Botilha e Etiquetas es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The "Starka" family, which is based on deep-rooted tradition, has a new member. The youthfully daring "Starka Widside". Cultivated over the ages, the flavor characteristics have now been complemented by the unexpected aftertaste of wild blackberries.
Dimensions & Packaging: Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
Tags: Lithuanian, Starka, wild, stork, ethnographic, design, MV GROUP, Stumbras, Studija Creata
Production Technology: Glass bottle. Flexo printing.
Design Challenge: The stork character, which has become a symbol of the Starka family, required a special youthful appearance this time. Traditionally fashioned in the style of old etchings. Only this time, he is a youthful, wild traveller. His wind-blown hair and the details of his outfit make it clear that he knows his way around the modern world.
Research: Staying within the territory of traditional beverages, the design of the packaging for this product aims to convey a gust of fresh air in the visuals as well. Bolder color combinations are used to reveal the taste qualities. The foil elements glimmer with a rarer copper shade.
Inspiration: Everyone has something wild, unique and special hidden deep inside. Dare to discover your secret character. Face your wild side.
Project Duration: Stumbro Starka Wildside was updated in 2023.
Operation Flow: With its unexpected form, "Starka Wildside" is inviting you to experience more, in a bolder, more real way.
Image Credits: Edgaras Marozas (http://www.krop.com/edgarasmarozas/)