Hangzhou Scenery Fonction Primària: Embalatge d'Aiga Minerala per Peng Guozhi

Lo dissènh Hangzhou Scenery Fonction Primària: Embalatge d'Aiga Minerala per Peng Guozhi es un laureat autfo estimfo del prestigfo 2024 A' Design Award de Bronze dins la Categoria de Competfo Dissènh d'Embalatge.

BronzeEmbalatge· 2024

Hangzhou Scenery Fonction Primària: Embalatge d'Aiga Minerala

per Peng Guozhi

Client : Peng Guozhi Strategic Packaging Studio

Laureat del A' Design Award de Bronze dins la Categoria Embalatge

15,348

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Colors

Lo Concèpte

A prepaus de Hangzhou Scenery Fonction Primària: Embalatge d'Aiga Minerala

Tèxte del Libre : Hangzhou Scenery es una seria d'embalatge d'aiga minerala basada sus una botelha de veire. La botelha fa 60 mm de larg, 60 mm de prigondor e 210 mm d'auçada, e conten 318 millilitres. La forma prima favoriza una presa en man confortabla. Lo veire es utilizat en luòc del plastic, çò que permet de reutilizar la botelha e de reduire los rebuts. Las etiquetas son produchas per impression per transferiment tèrmic e cobrisson una larga partida del veire. Las illustracions mostran de sites emblematics d'Hangzhou, en China, coma lo Lac de l'Oèst, lo Grand Canal e lo Parc Nacional de las Zonas Umidas de Xixi.

La Reconoissença

A prepaus del A' Design Award de Bronze

Hangzhou Scenery Fonction Primària: Embalatge d'Aiga Minerala a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Hangzhou Scenery Fonction Primària: Embalatge d'Aiga Minerala siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Hangzhou Scenery Fonction Primària: Embalatge d'Aiga Minerala satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The sleek and ergonomic bottle shape ensures a comfortable grip. Opting for glass, a more eco-friendly material compared to PET, encourages consumers to reuse the bottle, contributing to a reduction in plastic waste and lessening our environmental footprint.
Dimensions e Embalatge: Width 60mm x depth 60mm x height 210mm
Etiquetas: Water, Water Packaging, Mineral Water Packaging, Beverage Packaging, Packaging Design
Tecnologia de Produccion: Use heat transfer printing technology to produce labels on the glass bottle.
Desaffo de Dissènh: Designing large-area, vibrant, and intricately detailed labels for glass bottles through heat transfer printing is a challenging task. We personally visited multiple glass bottle factories, immersed ourselves in their workshops, and actively participated in the production of samples, continuously refining and optimizing our design to achieve a stunning effect.
Recèrca: In Hangzhou, China, we immersed ourselves in extensive consumer interviews, understanding their perspectives on bottled water and listening to their consumption needs. Concurrently, we delved into the city's cultural tapestry, conducting in-depth research on iconic landmarks, historical narratives, and local legends. To ensure our packaging design stands out in the market, we meticulously studied both domestic and international water packaging trends. Finally, combining modern and international aesthetics with traditional Chinese cultural elements, we created this packaging series.
Inspiracion: Hang Water is a homegrown brand from Hangzhou, China, aspiring to be the city's ambassador. This series of packaging draws inspiration from iconic landmarks of Hangzhou like the Archaeological Ruins of Liangzhu City, Grand Canal, West Lake, Xixi National Wetland Park, and Asian Games venues. Through a collection of vibrant illustrations, we aim to dynamically showcase Hangzhou's urban features, covering its history, culture, environment, ecology, and modernity.
Durada del Projècte: December 2023,launched in Hangzhou, China.
Flux Operacional: The bottle design boasts a convenient 318-milliliter capacity, promoting a one-time consumption without any environmental guilt, minimizing wastage.
Membres de l'Equipa: Peng GuoZhi