Lo dissènh Easeye Embalatge de Complement Nutricional per Byhealth Co., Ltd. es un laureat autfo estimfo del prestigfo 2025 A' Design Award d'Argent dins la Categoria de Competfo Dissènh d'Embalatge.
ArgentEmbalatge· 2025
Easeye Embalatge de Complement Nutricional
Client : Creative Department of BYHEALTH Co., Ltd.
Laureat del A' Design Award d'Argent dins la Categoria Embalatge
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A prepaus de Easeye Embalatge de Complement Nutricional
Easeye es un disseny d'embalatge per a un complement nutricional per als uèlhs dels enfants. D'illustracions d'animals graciosas remplaçan l'aparéncia de l'embalatge tradicional dels medicaments e redusisson la resisténcia que sentisson los enfants cap als produches semblants a de drògas. Los uèlhs lusents dels animals atiran l'atencion e mòstran lo benefici del produch per la vista. La letra e dins lo nom de la marca es dessenhada coma un uèlh grand. Lo capon de la botelha es fabricat amb un motlatge per injeccion de tres colors. Un anèl de tirar de 13 mm s'estrifa aisidament, e lo cubercèl en forma de miègluna se dobrís amb una sola man. Lo capon demòra estacat a la botelha per evitar de lo pèrdre.
La Reconoissença
A prepaus del A' Design Award d'Argent
Easeye Embalatge de Complement Nutricional a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Easeye Embalatge de Complement Nutricional siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Easeye Embalatge de Complement Nutricional es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
Darrièr lo concèpte
Kit de premsa
Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.
- Proprietats Unicas
- In order to reduce children's resistance to drug-like food, the packaging design of cute animal patterns is used to break the stereotype of traditional drug packaging and reduce the psychological burden of children. The shining eyes of the animals attract attention, visually communicate the benefits of the product on the eyes, and enhance the child's awareness. Professional layout design enhances the credibility of the product and wins the trust of parents.
- Dimensions e Embalatge
- Length 50mm x width 50mm x height 107mm
- Etiquetas
- Brand Design, Packaging Design, Vi Design, Health Food Packaging, Visual Design, Eyes, Illustration Design, Animal Design, Logo Ddesign, Bottle Design
- Tecnologia de Produccion
- The design of the bottle cap uses advanced three-color injection molding technology to ensure tightness. The 13mm wide pull ring has been tested 500 times and can be easily torn by the user. The crescent-shaped canopy design fits the natural curve of the thumb and can be easily pushed open with one hand. The smart connection between the bottle cap and the bottle body avoids the trouble of loss, and takes into account the dual concerns of product quality and user experience.
- Desaffo de Dissènh
- Easeye's logo update featuring animal images captivates children and young parents. The design resonates with consumers on both visual and emotional planes, underscoring environmental consciousness. This strategy not only strengthens the brand's bond with younger audiences but also stimulates market growth and propels the industry towards sustainable practices.
- Recèrca
- Easeye has successfully appealed to children and young parents by updating its logo and incorporating animal images. The new design resonates visually and emotionally with consumers and emphasizes environmental protection. This strengthens the brand's connection with younger consumers, promotes market growth and drives sustainable development of the industry.
- Inspiracion
- Easeye is a brand focused on eye nutrition. In order to strengthen and expand the children's market, Easeye launched this brand rejuvenation upgrade. This upgrade redesigned the brand logo, the letter e in the brand name was designed as a smart big eye, applied to all product packaging. The cute animal pattern reduces the psychological burden of people, especially children, and the design style is loved by young people.
- Durada del Projècte
- The project started in November 2023, took six months to complete, and was first listed in April 2024, and has been sold on major e-commerce platforms in China.
- Flux Operacional
- The eye pattern is derived from the letter "e", which intuitively conveys the product function and shows the brand characteristics. Combined with cute animal design, attract young consumers, especially reduce the psychological burden of children. The 13mm pull ring is easy to tear, the crescent lid is easy to open with one hand, and the bottle cap is integrated with the bottle body, preventing loss and improving user experience.
- Brevets
- Year 2023 Trademark holder BYHEALTH Inc. Health Vision Hammer has been protected by China Copyright Center, year 2023, registration number: Guo Zuodeng ZI-2024-F-00108447, copyright holder: Byhealth Co., Ltd.The bottle cap design on the packaging has been patented, year 2016 Patent number :ZL201620294562.6 Patentee: Byhealth Co., Ltd.
- Membres de l'Equipa
- Darren
Guanru
Xiaohong
Kayee
Pure
Gaoda - Crèdits d'Imatges
- Photo 1: Photographer Feng, Easeye, 2014
Video credits: Darren, Guanru, Kayee
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