Lo dissènh Lidu 1308 Embalatge de Beguda Alcoolica per Junjian Wan es un laureat autfo estimfo del prestigfo 2026 A' Design Award d'Aur dins la Categoria de Competfo Dissènh d'Embalatge.
AurEmbalatge· 2026
Lidu 1308 Embalatge de Beguda Alcoolica
per Junjian Wan
Client : Jiangxi Zengpintang Cultural Creativity Co., Ltd.
Laureat del A' Design Award d'Aur dins la Categoria Embalatge
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A prepaus de Lidu 1308 Embalatge de Beguda Alcoolica
Lidu 1308 es un design d'embalatge per un esperitós chinés. Lo design amassa l'artesanat de la porcelana de Jingdezhen e la tradicion de distillacion de Lidu. La botelha de ceramica conten 500 ml e pòrta de motius de dragon blau e blanc de la dinastia Yuan amb pintura jos vernís e un sagèl daurat encastrat. La capsula en aliatge metallic es gravada amb de caractèrs inspirats de l'estampariá amb caractèrs mobils. L'estug exterior es fach de carton rigid recobèrt d'un material amb textura de seda, decorat amb dos dragons bessons en relèu blau e daurada a caud. Una estructura de dobertura rotativa revèla la botelha per l'expausar.
La Reconoissença
A prepaus del A' Design Award d'Aur
Lidu 1308 Embalatge de Beguda Alcoolica a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Lidu 1308 Embalatge de Beguda Alcoolica siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Lidu 1308 Embalatge de Beguda Alcoolica crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.
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Kit de premsa
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- Proprietats Unicas
- Lidu 1308 Dual World Heritage Tribute Edition unites Jingdezhen porcelain craft and Lidu brewing tradition, both UNESCO heritage applicants. The bottle features Yuan Dynasty blue and white dragon motifs with underglaze effects and a golden seal for collectible value. The cap references movable type printing, engraved with text to record its story. A silk textured case with twin dragons and a rotating display structure enhances prestige, transforming the spirit into a vessel of culture.
- Dimensions e Embalatge
- Bottle capacity is 500 ml. width 82 mm x Depth 82 mm x Height 270 mm. Material is high grade ceramic body with underglaze blue dragon motifs and embedded golden seal. Cap is metal alloy, engraved with movable type inspired text. Package is rigid board case, width 165 mm x Depth 120 mm x Height 310 mm. Wrapped in silk textured material, decorated with twin dragons in blue relief and gold stamping. Rotating opening structure enhances display, stability and collectible value.
- Etiquetas
- Heritage Packaging, Cultural Design, Chinese Culture, Collectible Bottle, Movable Type Printing, Ceremonial Design, Cultural Storytelling, Limited Edition
- Tecnologia de Produccion
- The bottle is crafted in high grade ceramic with underglaze blue painting to evoke Yuan Dynasty porcelain. A golden seal is embedded on the body for prestige. The cap is made from metal alloy, engraved with movable type inspired characters to preserve the story. The outer case uses rigid board wrapped in silk textured material, decorated with blue dragon reliefs and finished with gold stamping. A rotating opening structure enhances both display and durability.
- Desaffo de Dissènh
- The challenge was to merge two UNESCO heritage applications, Jingdezhen porcelain and Lidu brewing, into one cohesive design. Research focused on Yuan Dynasty blue and white motifs, underglaze techniques, and movable type printing to authentically integrate cultural elements. Balancing artistic detail with usability required engineering precision, especially for the engraved alloy cap and rotating case. The goal was to create packaging that feels both luxurious and functional, serving as a cultural bridge between tradition and modernity.
- Recèrca
- Online research, documentary materials, collection studies, cultural documentaries, and cultural interviews
- Inspiracion
- Inspired by the dual UNESCO heritage applications of Jingdezhen porcelain and Lidu brewing craft, the design celebrates the union of two timeless traditions. The bottle features Yuan Dynasty blue and white dragon motifs, symbolizing strength and prosperity, with underglaze porcelain aesthetics. The cap references movable type printing, turning cultural memory into design detail. The silk textured case with twin dragons conveys protection, prestige, and ritual.
- Durada del Projècte
- The project was initiated and completed in Nanchang in January 2024.
- Flux Operacional
- The packaging is designed to create a ceremonial experience. The rigid case with a rotating opening reveals the bottle like a showcase, enhancing display value. The ceramic body, decorated with blue and white dragon motifs, offers a tactile connection to heritage. The metal cap, engraved with movable type characters, provides both grip and storytelling detail. From opening the case, unveiling the bottle, to pouring the liquor, each step is infused with cultural symbolism, turning consumption into ritual.
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