Bronze Embalatge · 2020
Sparkling Juice Embalatge de Beguda
- A' Design Award de Bronze 2020 in Embalatge
- CLIENT: Beijing Platinum Tiande Trading Co., Ltd.
- Estimated Number of Design Views: 21,454
- Verification code 5D8D8E1D4A · Verify this award
Colors
About Sparkling Juice Embalatge de Beguda
Sparkling Juice es un disseny d'embalatge per una beguda de fruta gasosa. Lo disseny combina l'etiqueta amb la forma de la botelha de veire. L'etiqueta en biais seguís la corbadura de la botelha, e una pichòta etiqueta de fruta indica lo gost del suc. D'illustracions dessenhadas a la man mòstran quatre animals, un flamant ròse, un leopard, una girafa e un cameleon, alongant-se cap a quatre fruchas, la lima, lo fruit de la passion, la fraga e lo litchi. La botelha conten 290 mililitres e fa 20 centimètres d'nautor. L'estampatge a caud d'argent e lo repossatge son utilizats sus l'etiqueta.
About the A' Design Award de Bronze
Sparkling Juice Embalatge de Beguda a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Sparkling Juice Embalatge de Beguda siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Sparkling Juice Embalatge de Beguda satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.
Press Kit
- Unique Properties
- The product name is "Sparkling Juice". The project is a packaging design for a bubble water drink. The design combines the label with the shape of the bottle. The beveled label is a good indication of the curvature of the bottle. At the same time, the small fruit label reminds the taste of the juice. The design of the packaging illustrations cleverly applies a combination of animal images and fruit images, which makes life interesting and highlights the brand's theme.
- Dimensions & Packaging
- 290ml/20cm/Glass bottle/Glass bottle label
- Tags
- Juice, glass bottle, packaging, illustration
- Production Technology
- The design includes: glass bottle design, glass bottle design.
Printing process: hot silver, bump - Design Challenge
- This Sparkling Juice is packaged in glass bottles. Its label design has a distinctly inclined curvature that makes the shape of the glass bottle look more beautiful. At the same time, this also makes it difficult to label. The company therefore adjusted the labeling water flow line and finally solved the problem.
- Research
- The design team designed the shape of the glass bottle and the product label. Make the project consistent with the characteristics of bubble aquatic products. Highlights the fresh, interesting concept of the product. Since its launch, it has been well received.
- Inspiration
- The packaging design uses hand-drawn illustrations. Four different animals were created: flamingos, leopards, giraffes and chameleons. And four different fruits: lime, passion fruit, strawberry, lychee. The animals in the label stretched their heads forward and wanted to touch the fruit labels in the juice. This packaging design makes the product more interesting. And welcomed by young people.
- Project Duration
- The project began in October 2018 and ended in February 2019.
Location: Zhejiang, China. - Operation Flow
- Glass bottle design, label design, label graphic design, printing process design, market testing.
- Image Credits
- Image #1: Creator Mao ming
Image #2: Creator Mao ming
Image #3: Creator Mao ming
Image #4: Creator Mao ming
Image #5: Creator Mao ming
