Apollee Embalatge d'Oli d'Oliva per Antonia Skaraki

Lo dissènh Apollee Embalatge d'Oli d'Oliva per Antonia Skaraki es un laureat autfo estimfo del prestigfo 2021 A' Design Award d'Aur dins la Categoria de Competfo Dissènh d'Embalatge.

AurEmbalatge· 2021

Apollee Embalatge d'Oli d'Oliva

per Antonia Skaraki

Client : Manoli Canoli

Laureat del A' Design Award d'Aur dins la Categoria Embalatge

44,363

Laureat de Prèmi Verificat

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Colors

Lo Concèpte

A prepaus de Apollee Embalatge d'Oli d'Oliva

Apollee, Oli d'Oliva Premium. Un produch que convida tots los consomaires a un viatge vèrs lo sens del sublim. Inspirat dels troncs dels olivièrs e de la fòrça dels olivars grècs, aqueste design evòca lo ligam entre la Natura Mair e sos enfants, mentre que los materials de nauta qualitat apòrtan una sensacion tactila unica. Es aital que la sofisticacion e una impression durabla son creadas per una experiéncia culinària e de marca extraordinària!

La Reconoissença

A prepaus del A' Design Award d'Aur

Apollee Embalatge d'Oli d'Oliva a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Apollee Embalatge d'Oli d'Oliva siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Apollee Embalatge d'Oli d'Oliva crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Welcome to an adventurous journey towards the sense of the sublime. Feel the mystique surrounding a strictly limited production. Experience the extraordinary. Unusual shapes and materials in packaging design always grab our attention. So, inspired by olive tree trunks, this design nods to the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression.
Dimensions e Embalatge: Bottle (by Bruni Glass): capacity 515, total height 222, body diameter 88.3, glass weight 500
Box: 244 x 95
Etiquetas: Apollee, Olive oil, Packaging, Design, Storytelling, Special Edition, Manoli Canoli
Tecnologia de Produccion: Glass & Paper. Environmentally friendly.
Desaffo de Dissènh: The brief was to create unique artisanal packaging for an Extra Premium Product. A brand mark that would feel fresh and sophisticated at the same time! The elements and the gold-and-earthy color palette that was used successfully convey the exceptional quality of this unique olive oil, placing sophistication at the forefront, while paying homage to the Greek heritage.
Recèrca: Competition mapping and analysis: A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Inspiracion: The inspiration for creating the brand identity for the Apollee, the Manoli Canoli Premium Olive Oil, came from the origins of the founders, their birth land, the place where Apollo, the god of light, was born, the place where the olives which offer us a supreme extra virgin olive oil are born. Greece. Immerse yourself in the soul of Apollee. This packaging design invites the contemporary connoisseur to experience the boundary pushing flavor and aroma of a premium olive oil.
Durada del Projècte: The project began and finished in 2019 in Athens, Greece.
Flux Operacional: The packaging managed to turn consumers into adventurous travelers to the magic land of olive oil. A part of the brand story and USPs of the product were added on the lateral sides of the packaging, thus inviting the consumer not only to examine the product, but also to establish a communication between him or her and the brand.
Membres de l'Equipa: Creative Director: Antonia Skaraki
Designers: Evri Makridis, Andreas Deskas, Valia Alousi
Copywriter: Sotiria Theodorou
Crèdits d'Imatges: A.S. Advertising, 2019