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Jane Embalatge per Telefòn Pliable by RRD Lab 2064

Jane Embalatge per Telefòn Pliable by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronze in Dissènh d'Embalatge Competition Category.


BronzeEmbalatge· 2020

Jane Embalatge per Telefòn Pliable

by RRD Lab 2064

Client: RRD Lab 2064

A' Design Award de Bronze Winner in Embalatge Category

9,920

Verified Award Winner

Verify Award Status for #97041

Colors

The Design

About Jane Embalatge per Telefòn Pliable

Jane es un design d'embalatge per un telefòn mobil pliable. Lo design fa referéncia al bambó e a las lamas de bambó, una forma de libre ancian chinés, e utiliza de letras tradicionalas chinesas. La bóstia es realizada entièrament en papièr especial amb una textura de bòsc e de teissut, sens plastic ni autres materials. Lo manual d'utilizacion s'enròtla a l'entorn de la susfàcia extèriora e es mantengut en plaça per de magnets. Lo manual pòt èsser destacat e enrotlat. La bóstia se dobrís amb una lengueta, e los produits a l'interior son disposats en jaces separadas. L'embalatge fa 198 per 192 per 47 millimètres.

The Recognition

About the A' Design Award de Bronze

Jane Embalatge per Telefòn Pliable a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Jane Embalatge per Telefòn Pliable siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Jane Embalatge per Telefòn Pliable satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Ancient Chinese fonts and traditional book forms, now combine with the latest technology products. Completely paper-based packaging without other materials especially plastic will lead the environmental protection. The user manual is not only covered on packaging surface but also can be detached and rolled up. The wooden and fabric texture will give the packaging more sense of ceremony.
Dimensions & Packaging
Size 198*192*47 mm
Tags
Special paper, Magnets, Non-plastic
Production Technology
The packaging is made by special paper with wood and fabric texture, the user manual can cover the box or be rolled by magnets
Design Challenge
Consider deplasticization is the trend of packaging, using paper as a moving part is challenging of solidity and flatness, requires special paper with strength and rich effects
Research
Foldable, rotatable, liftable, multiple structural methods are used in product design. As an extension, packaging designers also need to have corresponding solutions to respond
Inspiration
Foldable structure is a new tendency of electronic products, more and more of which will adopt this form because of the improvement of screen and hardware. ‘Jane’ is an ancient Chinese book form-Bamboo and wooden slips. The rolling and unrolling structure references at the characteristics of the ancient Chinese book and modern foldable phones. The combination of traditional culture and the advanced technology will be a unique design experience.
Project Duration
The project started in July 2019 in China and finished in December 2019
Operation Flow
Removable user manual with wood texture wrapped around the surface of box by magnets, after opening the box with tap, products will be arranged in different layers.
Patents
Copyrights belong to RR Donnelley, 2020
Team Members
Designer: Xia Peng
Design Engineer: Wu Weifeng
Design Coordinator: Hu Zhangxian
Image Credits
RRD Lab 2064

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