Mobility Future Within Reach د برانډ اړیکې by Hayato Itakura is a highly esteemed winner of the very prestigious 2026 د سپینو زرو A' Design Award جایزه in د اعلاناتو، بازارموندنې او اړیکو ډیزاین Competition Category.
سپین زراعلانات· 2026
Mobility Future Within Reach د برانډ اړیکې
Client: tacto Inc.
د سپینو زرو A' Design Award جایزه Winner in اعلانات Category
Verified Award Winner
Verify Award Status for #180975The Design
About Mobility Future Within Reach د برانډ اړیکې
د لاسرسي وړ د تحرک راتلونکې (Mobility Future Within Reach) د برانډ اړیکو یو پروګرام دی چې د راتلونکي تحرک په اړه د یوې زده کړیزې ګرځنده پېښې لپاره جوړ شوی دی. د دې مرکزي برخه یوه لویه ډیوراما ده چې د Fine Flute کارتن څخه جوړه شوې، چې لوړوالی یې ۱۰۳۰ ملي متره، پلنوالی یې ۱۴۵۶ ملي متره او ژوروالی یې ۵۰۰ ملي متره دی. هره برخه یې د لیزر په واسطه پرې شوې او بیا په لاس سره یو ځای شوې ده. متقابل میکانیزمونه موټرونه خوځوي، ودانۍ روښانه کوي او ښار د رڼا، غږ او حرکت له لارې ځواب ورکوي. د بیا کارونې وړ مواد د پایښت موضوع ملاتړ کوي او ماشومانو ته مرسته کوي چې د لوبې له لارې د راتلونکي تحرک تصور وکړي.
The Recognition
About the د سپینو زرو A' Design Award جایزه
Mobility Future Within Reach د برانډ اړیکې د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Mobility Future Within Reach د برانډ اړیکې څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Mobility Future Within Reach د برانډ اړیکې یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Beyond integrating analog and digital, the most distinctive element was the flight-experience diorama. Tacto has used Fine Flute cardboard material, combining durability with rich color and beauty. Familiar to children, it embodied overall concept, a future within reach, while its high recyclability reinforced sustainability as a core lens for imagining future mobility.
- Dimensions & Packaging
- Diorama
H1,030mm W1,456mm D500mm - Tags
- Integrated Creative, VI, Diorama, Web, Graphic Design
- Production Technology
- Tacto has chose Fine Flute cardboard to balance familiarity and sustainability, while ensuring the durability required for a five venue touring program.
For the B0-scale diorama, each part was laser cut and then fully assembled by hand, which resulting in a piece that combines high craft quality with a warm, tactile presence. - Inspiration
- For an educational program where children create ideas for future mobility, we needed a hook that would make the future feel personal and within reach.
Our inspiration came from pop-up books, which familiar to children and rich with depth, motion, and the beauty of paper. By integrating that sense of wonder with the theme of living in harmony with the environment, we shaped a learning experience that invites children to imagine the future through play and exploration. - Project Duration
- The program launched at the Japan Mobility Show in Tokyo in October 2025, then toured as an educational program: Nagoya and Osaka in November, Fukuoka in December, and Hokkaido in January 2026.
- Operation Flow
- When future mobility flies over the city and solves real-world challenges, the city comes alive.To help children feel that “my actions changed the city,” tacto has embedded multiple interactive mechanisms into the diorama. Vehicles start moving, buildings light up, and the city speaks back. Through sensory feedback such as light, sound, and motion. tacto has designed an experience where imagination becomes tangible and impact feels real.
- Team Members
- Hayato Itakura
Ayaka Mita
Haruna Komatsu
Yuko Kizawa
Ai Kudo
moi.
Takeshi Wakasa
NCollective Inc. - Image Credits
- Masato Ishibashi / Photography
moi. / Illustration
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