Wild Cook Advertising پوسټر by Ladan Zadfar and Mohammad Farshad

Wild Cook Advertising پوسټر by Ladan Zadfar and Mohammad Farshad is a highly esteemed winner of the very prestigious 2020 د اوسپنې A' Design Award جایزه in د اعلاناتو، بازارموندنې او اړیکو ډیزاین Competition Category.

اوسپنهاعلانات· 2020

Wild Cook Advertising پوسټر

by Ladan Zadfar and Mohammad Farshad

Client: Creator studio

د اوسپنې A' Design Award جایزه Winner in اعلانات Category

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Colors

The Design

About Wild Cook Advertising پوسټر

اعلان ورکول د محصول وړاندې کولو خورا مهمه برخه ده. د ډیزاین وړاندې کولو وړ کولو لپاره ، ډیزاینران باید د ډیزاین اصلي اړخونه وپیژني او د دې لپاره چې دا په هنري ب wayه وړاندې کړي ، دوی باید د هغې خورا مهم ب featuresو باندې تمرکز وکړي. وړاندې شوی ډیزاین د محصول لپاره اعلاناتي پوسټرې دي چې مختلف ورکوي د طبیعي توکو له سوځيدو څخه خواړو ته د سګرټ څکول ښکلا دي له همدې امله ډیزاینرانو د طبیعي موادو سوځولو او د لوګی څخه د دوی راوتو ښودلو باندې ټینګار کړی. د ډیزاینرانو نیت دا و چې د اعلاناتو په اړه د دوی مینه وهڅوي.

The Recognition

About the د اوسپنې A' Design Award جایزه

Wild Cook Advertising پوسټر د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Wild Cook Advertising پوسټر څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Wild Cook Advertising پوسټر د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The presented design is advertising posters for a product which gives different smoking scents from smooth burn of natural materials to food that is why the designers insisted on showing natural materials burning and the smoke coming out of them. It is also important to mention that all posters were photographed.
The designers intention was to show the main message in a minimal way that draws people's attention and stimulate their curiosity about the advertising.
Tags: Food, Smoked food, Smoking device, Smoke flavor, Smoke scent, Beverage, Smoke, Wild cook, Poster, Advertising
Production Technology: All the posters were photographed in a studio and with natural materials. The designers gathered all their insights about the settings and they finalized the production.
Design Challenge: The main challenge was to find the best way to burn the materials without disfiguring the material and also to photograph the smoke and the burnt material in one shot.
Research: To design the best poster for a product, a lot of detailed researches are needed. The designers had to look for people's expectation of an advertisement, what can stimulate their curiosity, what range of age are the product's potential costumers and most importantly what is the simplest way to give a message and preserve the artistic features.
Inspiration: Advertising is one of the most important parts of presenting a product. To be able to present a design, designers should understand the main aspects of the design and in order to present it in an artistic way, they have to focus on its most important features. In this case, the main question was how to show people that by using this product they can have different kind of smoking scents for their food and make them curious about the design. The presented design is a combination of burnt vegetables and smoke to present the main feature of the product which is the smoking scent that it gives to the food.
Project Duration: The project started in September 2019.
Team Members: Ladan Zadfar
Mohammad Farshad
Image Credits: Ladan Zadfar and Mohammad Farshad