Woonwaard Empresap Riqsichiynin by Ruud Winder - Rebrandt

Woonwaard Empresap Riqsichiynin by Ruud Winder - Rebrandt is a highly esteemed winner of the very prestigious 2021 A' Design Award Quri Premiu in Shuyu Kamay Competition Category.

QuriShuyu· 2021

Woonwaard Empresap Riqsichiynin

by Ruud Winder - Rebrandt

Client: REBRANDT® — Dutch Masters in Rebranding

A' Design Award Quri Premiu Winner in Shuyu Category

52,774

Verified Award Winner

Verify Award Status for #103738

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Woonwaard Empresap Riqsichiynin

Woonwaard nisqaqa huk empresap riqsichiynin, Países Bajos suyupi aswan hatun wasi mañakuy huñunakuykunamanta hukninpaq ruwasqa. Kay riqsichiyqa musuq kaynin kawsachkaptinpas chiqap kaqmi, hinaspa thak kayta hawka kaytawan riqsichin. Kay diseñoqa wasi mañakuqkunap tukuy imaymana kayninta hinallataq wasi mañakuypa allin kaqninkunata rikuchin. Sapa ruwaypim huk sapaq muyu huñu qusqa, chayqa 250 aswan muyukunayuq huk ñawpaq diseñomanta hurqusqa, tukuy imaymana churasqakunapi llimpikunapipas. Ñit'isqa willakuykunaqa FSC certificasqa papelta llamk'achin, suqta Pantone llimpikunawan yana llimpiwanpas. Digital ruwaykunaqa papel llamk'achiyta pisiyachin.

The Recognition

About the A' Design Award Quri Premiu

Woonwaard Empresap Riqsichiynin A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Woonwaard Empresap Riqsichiynin ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Woonwaard Empresap Riqsichiynin munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The unique brand identification program quickly revealed that the Woonwaard identity had to be modern, yet serious, and it had to convey calmness and serenity. The identity also had to represent the diversity of the tenants and the positive aspects of renting.
Dimensions & Packaging: Each application in the identity is given a unique set of circles. Made possible by a balanced basic design with more than 250 circles in different compositions and colors, the media are printed on FSC HVO paper in 6 Pantone colors plus Black.
Tags: rebranding, award, rebrand, rebrandt, woonwaard, corporate, id, identity, housestyle, dutch agency
Production Technology: It goes without saying that the set of resources complies with all the most sustainable guidelines. FSC certified, but also digital applications instead of paper. An organization that is so strongly represented in the daily lives of many tenants should set a good example in this.
Design Challenge: The multiple character of being solid and stable, and also being active and progressive. both sides have been successfully covered in the overall corporate identity.
Research: The rebranding of one of the largest housing associations in the Netherlands started in 2020 in the region Amsterdam. The rebranding is already a global Award winning project but more importantly; in addition to the client and its employees, the tenants have enthusiastically embraced the new design.
Inspiration: Woonwaard is one of the largest housing associations in the Netherlands. In everything they do - building, maintaining and renting out houses - their main goal is to offer people a home on a sustainable and inclusive way. The activities of the association are carried out without a profit motive. Woonwaard offers a relatively large number of social housing, and since 2019 Woonwaard it can claim the title of the most sustainable housing association of the Netherlands.
Project Duration: 3-4 Months region Amsterdam, The Netherlands
Operation Flow: DTP and Print productions: Koopmans’ drukkerij Zwaag – www.koopmansdrukkerij.nl
Team Members: Designer | Design and Brand Architecture: Ruud Winder - www.linkedin.com/in/ruudwinder
Brand Storyteller - Corporate Story of Woonwaard: Vincent Jeitler – www.linkedin.com/in/vincentjeitler
Brand Stylist - Brand-Identification-Program + Styling: Nikkie Wester
Junior Designer - Graphic Design: Simone Winder
Animator - Animation and Graphics: Peter Puntman
Client: Woonwaard - Anniek van Belle, Nina Beute
Image Credits: All rights REBRANDT®