Who's That Eating Phaway Siq'isqa Qillqa by Keitaro Sugihara is a highly esteemed winner of the very prestigious 2021 A' Design Award Quri Premiu in Shuyu Kamay Competition Category.
QuriShuyu· 2021
Who's That Eating Phaway Siq'isqa Qillqa
Client: Keitaro Sugihara
A' Design Award Quri Premiu Winner in Shuyu Category
Verified Award Winner
Verify Award Status for #111800The Design
About Who's That Eating Phaway Siq'isqa Qillqa
Kay tinkuchiq phaway qillqaqa qanchis uywakunamanta willakun paykunapa munasqa mikhuyninkuta mikhukushaqtin, sapa huknin kinsa tupuy phaway qhipuwan rikuchispa sapan mikhuy ruwayninkunata. Sapa phaway huk raphilla khuchusqallamanta ruwasqa, iskay ñiqin wasan raphiywan rikuchispa sapa simipa ukunta hinaspa yapan allin sayayta. Kay mana sasachakuq ruway, papel tantasqa siq'ikunawan, kawsayta qun sapa uywaman. Qillqasqaqa Nihonpa uyariytam rimaychaq siminkunawan mikhuy uyariykunata churan, kallpachaspa ñawinchanapaq pankakuna kichayta wisq'aytawan uywakuna mikhukuqtin.
The Recognition
About the A' Design Award Quri Premiu
Who's That Eating Phaway Siq'isqa Qillqa A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Who's That Eating Phaway Siq'isqa Qillqa ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Who's That Eating Phaway Siq'isqa Qillqa munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This interactive pop-up book features seven different animals enjoying a snack, each with their own unique 3D pop up fold showcasing their eating style. Each pop up was designed with just a single page cut out. This simple design, combined with paper collage illustrations, brings life to each animal as they jump out from the page. The text includes eating sounds via Japanese onomatopoeia, encouraging the reader to open and close the pages as the animals munch away.
- Dimensions & Packaging
- 180 mm x 195 mm x 25 mm
- Tags
- Picturebook, Childrenbook, Popupbook, Bookdesign, graphicdesign,
- Production Technology
- Traditionally, pop up books are created by pasting folded paper onto a bound page. With a younger audience in mind, I closely considered book durability in my design process. I challenged myself to design each pop up using a single cut and folded page, laminated against a printed backing page that reveals the inside of each mouth. If the page happens to tear, this design makes it easy to repair.
Each illustration was hand collaged with various materials and papers to create my own textures and colors. - Design Challenge
- The biggest challenge in this project was to design seven distinct pop ups that accurately depict each animal’s unique eating motion.
- Research
- For research, I looked at several pop up books for inspiration. I was curious about their approaches to book production and storytelling. I found that there are many complex pop up books right now, and I wanted to counter that by making something simple and durable, yet effective and interesting.
Prototypes were tested by a dedicated quality control specialist, my young son Ito. - Inspiration
- After experimenting with paper to make a simple pop up, I found that the pop up moved as I opened and closed the folded paper. This motion reminded me of an animal eating, which inspired me to create a picture book.
- Project Duration
- The project started in December 2014 in Tokyo and finished in December 2019 in Tokyo. Published in May 2020.
- Operation Flow
- For each spread, the reader is greeted with a different snack and an animal's hand. Who's that eating? To reveal the animal pop up, the page is extended out from the center. The alternative was to flip to a new page, but I aimed to keep each prompt contained. This design ensures a smooth flow from question to answer.
- Team Members
- Publisher : TOKYO SHOTEN Ltd.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
