Yoske Mitsui nisqap Public Health Beyond Borders Rikch'ay Sut'inchay Ruwana Programa diseñon

Yoske Mitsui nisqap Public Health Beyond Borders Rikch'ay Sut'inchay Ruwana Programa diseñonqa Shuyu Kamay Atipanakuy T'aqapi 2021 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.

FierruShuyu· 2021

Public Health Beyond Borders Rikch'ay Sut'inchay Ruwana Programa

Yoske Mitsui rurasqa

Mañakuq: Yoske Mitsui

Shuyu T'aqapi A' Design Award Fierru Premiu Atipaq

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Taripasqa Premio Atipaq

#121047 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Public Health Beyond Borders Rikch'ay Sut'inchay Ruwana Programa nisqamanta

Public Health Beyond Borders nisqaqa huk rikch'ay sut'inchay programam, yachaqkuna hinaspa yachachiqkuna huñunakusqankupaq ruwasqa, pisqa llaqtakunapi qhali kawsay munasqankuta yanapananpaq. Chay unancha pisqa llimp'ikunata apan. Q'umir hinaspa anqas llimp'ikunaqa tukuy teqsimuyu tupanakuyta rikuchin, chaymantataq puka, q'illu hinaspa yana llimp'ikunaqa Maryland Universidadmanta paqarichiq huñu qallariyninta rikuchin. Chawpipi kaq muyu unanchaqa huk kaq hinaspa yanapanakuy kayta rikuchin. Rimay-unanchaqa universidadpa punta qillqa rikch'aynin kaqllawan tupachisqa. Chay unanchaqa ch'usaq, wiñachiy atiy, ima llamk'ay huk pukllanakuna hina ruwasqa, hukllawan llimp'ipas achkha kaq p'isqaykunapipas allin llamk'an qillqasqapi hinaspa digital willaykunapipas.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Public Health Beyond Borders Rikch'ay Sut'inchay Ruwana Programa A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Public Health Beyond Borders Rikch'ay Sut'inchay Ruwana Programa sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Public Health Beyond Borders Rikch'ay Sut'inchay Ruwana Programa yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Public Health Beyond Borders (PHBB) consists of a globally minded group of students and faculty from University of Maryland aiming to address health needs in partnering communities. Yoske Mitsui was assigned to create the visual identity program and develop brand identity specifications including the appropriate colors, typography for both print and digital media, stationery and merchandise.
Tupukuna & P'istuy: The five colors reflect their "think global, act global" mindset and University of Maryland origins and their founding chapter. The wordmark is also visually matched up with University of Maryland's primary typefaces.
Etiquetakuna: Visual Identity, Logo, Logo Design, Branding, Public Health, Typography, Graphic, Graphic Design, Communication Design
Ruway Tecnología: The previous logo was very complicated and was not related their organization's concept and it needed to include something relate to the University of Maryland identity.

My mainly approach to the visual identity program are

1. Appropriate for an international public health organization
(credible, global, clean and safe)

2. Scalable, flexible and modular (includes a symbol
that can be detached and can come to represent
the brand with consistent use over time)

3. Enables lockups with sponsorships and other partners

4. Timeless, distinctive and simple
Kallpachay: The green and blue reflect their "think global, act global" mindset. The red, yellow and black reflect University of Maryland origins and their founding chapter. The circle in the middle of the colors represents unity and their global mindset while emphasizing the importance of partnerships and relationships to their organization.
Llamk'ay Pacha: The project started in October 2020 in Maryland and finished in February 2021. (All the process has been remotely)
Purichiy Puriy: The logo is simple enough to work in a variety of sizes and media, also works in the version of the one-color. Appropriate in form and their concept "think global, act global" mindset.