Rock Language Fonts Rakichaq Qillqa Rikch'aynin by Yilin Wang

Rock Language Fonts Rakichaq Qillqa Rikch'aynin by Yilin Wang is a highly esteemed winner of the very prestigious 2025 A' Design Award Burunsi Premiu in Shuyu Kamay Competition Category.

BurunsiShuyu· 2025

Rock Language Fonts Rakichaq Qillqa Rikch'aynin

by Yilin Wang

Client: Communication University Zhejiang

A' Design Award Burunsi Premiu Winner in Shuyu Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Rock Language Fonts Rakichaq Qillqa Rikch'aynin

Rock Language Fonts nisqa qillqa rikch'ay, Helan Urqu qaqa siq'ikunapi (petroglyphs) sichasqa kashan. Kay qaqa siq'ikunata allin qhawarispa, kunan pacha qillqa uyu-rikch'aykunaman rijch'akuq siq'ikunata rikuchisqa karqan. Kay rikch'aykunata allinyachispa, huk sapaq qillqa systemaman tantachisqa karqan. Kay qillqa rikch'ay, ñawpaq qaqa siq'ikunapa kawsay-hina uyu-rikch'aynin, mana kikin kaynin ima, hinallataq qhawarispa allin ñawinchay atina kanantapas waqaychan. Sapa allchaqta llamk'apunapaq, qillqa kikinkunapa hatuchaynin tikrakuyta atin. Kay diseño ñawpaq qaqa siq'i-arteta huk rikuy simi tukuy runapaq riqsisqa hina rikuchin, chaymantapas ñawpaq unancha-siq'ikunata kunan pacha graphic diseño-wan hinallataq kunan pacha medios-kunawan tinkichin.

The Recognition

About the A' Design Award Burunsi Premiu

Rock Language Fonts Rakichaq Qillqa Rikch'aynin A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Rock Language Fonts Rakichaq Qillqa Rikch'aynin sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Rock Language Fonts Rakichaq Qillqa Rikch'aynin mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through analyzing the Helan Mountain petroglyphs, we discovered many motifs resembling modern letterforms. Inspired by this, specific patterns were refined and adapted into a cohesive typographic system. The project reimagines rock art as a “universal language,” transcending cultural boundaries while preserving its historical integrity.

This typography combines legibility with storytelling, highlighting humanity's shared heritage. By emphasizing the organic forms and imperfections of rock art, the design retains its authenticity while integrating seamlessly into modern media, bridging ancient symbolism with contemporary design.
Dimensions & Packaging: The size of the system will also change according to the change of the use scenario
Tags: Petroglyphs, Chinese Tradition, Typography, Integrated Design, Poster, Internationalism
Production Technology: Through the topography of a large number of petroglyphs, we find similar shapes to the letters, and through a series of fine-tuning the font, etc., we finally form a series of works.
Design Challenge: In the control of randomness of the letters, but also the need to unify the form of the font to avoid stylistic inconsistencies, but also the need to retain the original sense of petroglyphs
Research: Research Type: image research of local elements Research purposes: to modernize the design of Helan Mountain rock paintings, make them adapt to the international aesthetic style, and give full play to the contemporary value of ancient culture. Data collection: Yinchuan Helan Mountain rock painting research journal, Helan Mountain rock painting Museum. Research tools: graphic record, Photoshop, illustrator.
Inspiration: From an exploration of petroglyphs, the designers found that the petroglyphs generated some ‘English’ between the graphics, which has a certain degree of serendipity, but this serendipity also exists objectively. The uncertainty of the style of the font symbolises the art of design with inclusiveness, diversity and individuality, which is exactly what the designer wants to explore!
Project Duration: The project started in Hangzhou in September 2024 and was completed in Hangzhou in January 2024. It will be displayed in Helan Mountain rock painting International Art Festival in January 2024
Operation Flow: This project turns Helan Mountain petroglyphs into a modern type system, blending ancient art with today’s design. It keeps the rock art’s natural feel while making it readable and universal, showing our shared history.
Image Credits: Image #1 designer: Mengsheng Wang Ruilin Wang
Image #2 designer: Meitong Yu
Image #3 designer: Jie li
Image #4 designer: Shitong Yu
Image #5 designer: Jiarong Li