Qullqi Shuyu · 2022
Type Specimen Alskar Qillqasqa Rikch'ay
by Paul Robb and Moira Bartoloni
- A' Design Award Qullqi Premiu 2022 in Shuyu
- CLIENT: S6 Foundry
- Estimated Number of Design Views: 43,000
- Verification code E2805DAE65 · Verify this award
Colors
About Type Specimen Alskar Qillqasqa Rikch'ay
Alskar sans nisqaqa sumaq kunan pachaq hatun sans serif letra rikch'aymi, sinchi estiloyuq geométrico cheqaq chikanakuykunayuq, sumaqkaymanta horqosqa hinaspa kunan pachaq tikrakuq sumaqkaykunata rikuchispa. Letra rikuchiyqa willakuy raphiy A2 nisqa (k'uturpasqa A4 hina kachasqa) imprimisqa karqan, chaywan letra rikch'ayta kunan pachaq musyaywan experienciawanpas rikuchin.
About the A' Design Award Qullqi Premiu
Type Specimen Alskar Qillqasqa Rikch'ay A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Type Specimen Alskar Qillqasqa Rikch'ay ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Type Specimen Alskar Qillqasqa Rikch'ay achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.
Press Kit
- Unique Properties
- Alskar sans is an elegant contemporary wide sans serif typeface with strong stylistic geometric authentic contrasts, drawing on the aesthetics and representing the shifting contemporary aesthetics. The type specimen was printed as a newspaper A2 (folded and sent as A$) and presents the type face with a modern feel and experience.
- Dimensions & Packaging
- The project was designed in A2 spreads, folded to A4
- Tags
- Font design, Branding, Identity, Type design
- Production Technology
- The final specimen was printed on newspaper stock in CMYK
- Design Challenge
- The challenge was to interpret mainly an architectural movements and design a typeface that would visually feel correct within that genre.
- Research
- We researched the Brutalist movement in both architectural and visual arts.
- Inspiration
- The inspiration for the typeface was to design a character set with a contemporary feel with a strong aesthetic feel of the Brutalist movement. The idea was to develop a versatile font that would give the right visual consistencies to brand ranging from high fashion to artistic communications
- Project Duration
- The type face was developed from September 2021 and release January 2022.
- Operation Flow
- The specimen was sent to existing and potential design customers.
- Image Credits
- Paul Henry Robb