KK-Park Unanchakuna Ñanpusaq Sistema by Yi Zhang

KK-Park Unanchakuna Ñanpusaq Sistema by Yi Zhang is a highly esteemed winner of the very prestigious 2023 A' Design Award Qullqi Premiu in Shuyu Kamay Competition Category.

QullqiShuyu· 2023

KK-Park Unanchakuna Ñanpusaq Sistema

by Yi Zhang

Client: Value Design and Consulting (Shenzhen) Co., Ltd.

A' Design Award Qullqi Premiu Winner in Shuyu Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About KK-Park Unanchakuna Ñanpusaq Sistema

KK-Park nisqaqa huk unanchakuna ñanpusaq sistemam, China suyupi Yancheng llaqtapi kultura kawsaypaq samariy kanchapaqpas. Kay kiti, ñawpaqta pukllana pampa karqan, chaymantam musuqchasqa karqan China Corea del Sur suyukunawan kultura yachay hinaspa rimanakuypaq huk kiti hina. Kay ruwayqa Corea suyupa elementonkunata musuqmanta t'ikrachin, chaykunapi kanku: Corea ñawpa p'achapa sintankuna, Obangsaek sutiyuq ñawpa llimp'ikuna churay, hinaspa Corea qillqakunapa siq'inkunapas. Unanchakunaqa kitipa chumpi hina muyuq ñanninta qatinku. Hatun ñan riqsichiq unanchakunaqa sapa haykuna qayllapi sayanku watukuqkunata pusanankupaq. Tablakunaqa wist'usqa mana ismuq q'illaymanta ruwasqam kanku, ñawpaqmanta ruwasqa hinaspa kikin kitipi churasqa.

The Recognition

About the A' Design Award Qullqi Premiu

KK-Park Unanchakuna Ñanpusaq Sistema A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. KK-Park Unanchakuna Ñanpusaq Sistema ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. KK-Park Unanchakuna Ñanpusaq Sistema achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The site's mission is to publicize the city brand and promote South Korean culture. China is correlated with South Korea in terms of history and culture. The design deconstructs and rebuilds the Korean elements such as iconic ribbons of traditional Korean costume, the traditional Korean color "Obangsaek" and strokes characteristics of Korean characters.
Dimensions & Packaging: 2200mm x 500mm x 665mm/5mm thick stainless steel bending
Tags: Signage, Commercial Street, public space, redevelopment, Culture
Production Technology: The varying shape meets diversified functions. All boards of different categories can be unified visually through the same approach. Twisted steel plates are prefabricated and highly finished in factory, and on-site installation with accurate and precise structures is implemented, ensuring the final quality.
Design Challenge: The project was different from the common shopping centers as well as the regular playground, and had the complex, diversified and thematic characteristics. It fully studied the pedestrian flow, brand distribution and event spaces in the future. The density of signage was controlled intentionally in the condition of a clear key goal. Here now the visitors are encouraged to explore spaces.
Research: The site, located along the central lake, was designed a belt-like loop used as the main circulation. The unique ribbons, extracted from the traditional Korean costume, were featured as the main visual elements. The signage system is designed in a light and graceful shape, i.e. it inherits the core characteristics of the site, a belt-like route. And in the meantime, it results in highly recognizable visual effects as well, with a joyful ambience and a pulsing rhythm of the site.
Inspiration: Over the past 30 years since the establishment of diplomatic relations between China and South Korea, the two countries have continuously deepened economic and cultural exchanges. Located in China-South Korea (Yancheng) Industrial Park, the siteof a formerplayground, after renovation, was restored to a Sino-Korean cultural exchange leisure block.
We hope that the signage system, with a sense of place, links the geographic information, and functions as a tie for Sino-Korean cultural exchanges.
Project Duration: Oct 01, 2022
Tinghu District, Yancheng City, Jiangsu Province, China
Operation Flow: Along the loop were several entrances and exits. The hierarchy of primary and secondary entrances was not obvious. And orientations were hard to tell. Thus it is essential to install iconic signage nearby each open entrance. The 3-meter-high wayfinding, light and graceful, is obvious in size and shape, fast guiding for the pedestrian flow.
Team Members: Zhang Yi (creative director)
Luo Xin (project manager)
Yan Meiying (designer)
Shi Yumo (designer)
Image Credits: Updesign