Gamma Sapan Bancu by Victor Weiss is a highly esteemed winner of the very prestigious 2023 A' Design Award Burunsi Premiu in Qhapaq Kamay Competition Category.

BurunsiQhapaq· 2023

Gamma Sapan Bancu

by Victor Weiss

Client: Victor Weiss

A' Design Award Burunsi Premiu Winner in Qhapaq Category

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Verified Award Winner
Verify Award Status for #147498

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Colors

The Design

About Gamma Sapan Bancu

Gamma nisqaqa huk sapan bancum, qullqi wakichiyta atiqkunapaq sapallanku waqyasqa club hina qamachisqa. Kay clubman yaykuyqa askha tanteosqa ruwaykunawan hinallataq kaqninkunata qhawarispam quriqmanta qusqa kanku. Kay qallariyqa ñawpa bancukunapa allin kawsayninta yupaychan, chaymanhina musuq yanapakuykunatapas yapan. Kay llamk'ayqa sutichaytapas, marca-ta wakichiytapas, rikuq identidad-ta, produktukunata ruwaytapas, wasi ruwayta (arquitectura), hinallataq siq'ikunawan diseñuta hapin. Sapa musuq miembruqa huk sumaq ratachikuqta chaskin: qori qullqi Gamma Club-man kicharikunanpaq, sigarrukunapa huk cajanta, hinallataq huk rhodium plumata. Kay llamk'ayqa nunakunapa kawsayninta digital pachapipas waqaychayta munan.

The Recognition

About the A' Design Award Burunsi Premiu

Gamma Sapan Bancu A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Gamma Sapan Bancu sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Gamma Sapan Bancu mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Gamma is perceived as not only a bank, but a private group and invitation-only club. In order to join Gamma you must have more than a high net worth. Gamma is about solid capital, it applies detailed methodology and evaluation of assets for member approval. The status and experience provoke this desire to be inside Gamma, the membership is a statement.
Tags: Confidentiality, Experience, Prestige, Expertise, Investment, Profit, Transparency, Consultant, Exclusivity, Security, Premium, Incentive, Status, Trust, Credit, Financial
Design Challenge: The biggest challenge was to set up a dream team in order to create this very high end technical project. We created Gamma from scratch the Naming, Brand Strategy, Visual Identity, Product Development, Architecture, Graphic Design, Type Design, Photo Retouch, Video Production and more.
Research: It is a challenge to ride against the tendency waves in design, when brands have worked towards minimalizing physical contact and personal experience. Gamma goes the opposite direction. When one signs the membership contract, they are given a signature package which includes: the exclusive Gamma gold coin which is a key to access the Gamma Club, a box of exclusive Cuban cigars by Arturo Fuente and a unique rhodium pen.
Inspiration: To Preserve Human Interaction in a Digital Society." The target audience is Gen X upper class. We focused in creating an exclusive brand for wealth management. With respect to the classic touch points of an antique bank and incorporated modern facilities, Gamma aims to provide the best and most exclusive experience in banking services.
Project Duration: The project was initiated in April 2019, and was concluded in June 2020.

Read the Press Release