Bilan Liu nisqap Bright Side Goods Empresa Rikch'anakuynin diseñon

Bilan Liu nisqap Bright Side Goods Empresa Rikch'anakuynin diseñonqa Shuyu Kamay Atipanakuy T'aqapi 2024 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.

FierruShuyu· 2024

Bright Side Goods Empresa Rikch'anakuynin

Bilan Liu rurasqa

Mañakuq: Bright Side Goods

Shuyu T'aqapi A' Design Award Fierru Premiu Atipaq

11,991

Taripasqa Premio Atipaq

#161322 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Bright Side Goods Empresa Rikch'anakuynin nisqamanta

Bright Side Goods nisqa ruwayqa wiñaypaq kawsayta kunan pacha sumaq kaywan tinkin, pachamamata qhawarikuq rantikuqkunapaq aypakun. Pachamamapa chaninchayninkuna kunan pacha sumaq rikunawan chaninchakun, sunquwan B letrawan huñusqa unanchaypipas, sofawan k'anchaqwanpas tinkusqa, samay kayninchista k'anchaytapas riqsichispa. Kay pisi ruwayqa pachamamawan allin sumaq kayta sonqomanta hap'in, wiñaypaq kawsayta sumaq kaytawanpas chaninchaykuq runakunaman t'inkikun.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Bright Side Goods Empresa Rikch'anakuynin A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Bright Side Goods Empresa Rikch'anakuynin sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Bright Side Goods Empresa Rikch'anakuynin yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: The design merges sustainability with modern style, appealing to eco-aware consumers. The company creates home products using recycled and upcycled materials, making it more than just a brand—it's a commitment to the environment and design. Their mission is to blend eco-responsibility with visual appeal, forming a distinct identity that lessens environmental impact while enhancing home aesthetics.
Tupukuna & P'istuy: The visual identity of Bright Side Goods is designed to work well on different media, from big billboards to small phone screens. The logo can change size, being clear to read at 30mm wide for print and 60 pixels wide for digital use. The main blue color and white spaces are consistent in all uses, keeping the brand's look the same everywhere. The Proxima Nova font is used in various sizes, ensuring it’s easy to read both in print and online. Our design guidelines help make sure the logo, colors, fonts, and images stay consistent across all materials.
Etiquetakuna: Sustainable Design, Visual Identity, Visual Communication, Brand Identity, Eco-friendly Branding
Ruway Tecnología: I aimed to capture the essence of Bright Side Goods, focusing on renewal, continuity, and a cozy home feeling. The logo combines a heart and the letter 'B', with integrated symbols of a sofa and lamp, representing comfort and light. These elements reflect the brand's dedication to sustainable, stylish living spaces. The heart symbolizes compassion and sustainability, while the 'B' directly represents Bright Side Goods. This logo is more than a symbol; it tells the story of the brand's commitment to enhancing homes with eco-friendly elegance and warmth.
Diseño Sasachakuy: The toughest part of creating the design for Bright Side Goods was finding the right balance between eco-friendliness and a modern, stylish appearance, ensuring it also resonated with market trends. I had to weigh the historical and social facets of sustainable design against contemporary aesthetics. I encountered challenges with environmental regulations and the quest for sustainable materials and methods compatible with the design.
T'aqwiy: I carried out surveys and studies, collecting information online and through interviews. The findings showed people prefer products that are eco-friendly and look good. This helped me create a design that matches these preferences, benefiting the business and supporting green design.
Kallpachay: The inspiration for Bright Side Goods' design came from blending eco-friendliness with modern style. Driven by the brand's commitment to sustainability and fashionable design, I aimed to craft a visual story that reflects these ideals. My research on sustainable design trends and what consumers like guided the creation of a design that combines environmental care with modern sophistication.
Llamk'ay Pacha: The project commenced and concluded in 2023, earning nominations for prestigious awards, including the IDA Gold, Muse Silver Award, and NYX Gold Awards.
Purichiy Puriy: The design of Bright Side Goods ensures a smooth, unified experience across all platforms. From the first encounter on a business card to the website journey, it presents a cohesive brand image. The logo acts as a constant, guiding users through their interaction with the brand, whether online or in-store.
Siq'i Hayñikuna: Illustrator Bilan Liu, 2023.