DuePiùTre – Più Che Hamburger Rikuy Kikin Kay by Laura Ferrario

DuePiùTre – Più Che Hamburger Rikuy Kikin Kay by Laura Ferrario is a highly esteemed winner of the very prestigious 2017 A' Design Award Burunsi Premiu in Shuyu Kamay Competition Category.

BurunsiShuyu· 2017

DuePiùTre – Più Che Hamburger Rikuy Kikin Kay

by Laura Ferrario

Client: Ferrariodesign

A' Design Award Burunsi Premiu Winner in Shuyu Category

15,750

Verified Award Winner

Verify Award Status for #57055

Yanapakuykuna Maskay Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About DuePiùTre – Più Che Hamburger Rikuy Kikin Kay

DuePiùTre huk uchuy bistrot kaq, manam hamburgerllachu mikhunata qun, aswanpas pastrami hinaspa cerveza latapi challwatapas, llapan musuq hinaspa cheqaq italiano rurukunawan wakichisqa. Bulldog allquta akllakurqan, imaraykuchus Ñawpaq Pachantinpi Maqanakuypi Estados Unidospa Mama Qucha Armadampa maskotan karqan, chaymanta bistrotpa huk socionpa wasi allqun kasqanraykupas. Wasipa rurasqa sutinta paqtachinapaq, diseñoqa bulldog allqupaq cocinero chhukuchata chaymanta pay-off nisqa rimayllata churan, chaykunawan aswan chiqamanta mikhuna quy wasi kasqanta yuyaychinampaq.

The Recognition

About the A' Design Award Burunsi Premiu

DuePiùTre – Più Che Hamburger Rikuy Kikin Kay A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. DuePiùTre – Più Che Hamburger Rikuy Kikin Kay sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. DuePiùTre – Più Che Hamburger Rikuy Kikin Kay mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: DuePiuTre is a small bistrot based on the idea of proposing not just hamburgers, but also pastrami and beer can chicken all revisited and spiced up with fresh and genuine Italian products. The choice of the bulldog was made both because it had been the mascot of the United States Navy, and because it is the dog owned by one of the partners. The project was handled at 360 degrees, from the brand to the signage, from the website to social networks, from the wallpaper to the decor of the interior.
Tags: Logo, Brand, Brand identity, Digital, Exhibition, Social media, Sign, Promotion
Production Technology: The bistrot mood is based on the concept of healthy and environmentally friendly food, so we tried to use natural materials such as wood, iron, paper and recycled cardboard.
Design Challenge: The hardest thing was to find a solution to the flowers in the vases because there was little light and they all dried out. Finally, we created photographic postcards of flowers and applied them to the sticks we then planted in the clay pots: the result was an innovative garden.
Inspiration: A reliable and easy dog, which, however has a well defined personality, all of which perfectly reflects the values of the bistrot. Both the name and the symbol did not convey the idea of food, so by means of the chef's hat and pay off it was possible to highlight what the restaurant really offers: more than hamburgers with an Italian taste. Yellow is the color of the sun, of joy, of dynamism and creativity, of wisdom and of the word. Yellow and black are the most powerful combination.
Project Duration: The project started in April 2015 in Milano and is going on now concerning social and communication
Team Members: Creative Director: Laura Ferraio
Photo: Sauro Sorana, Chiara Zoppei
Copy: Mauro Marinoni, Chiara Villa
Image Credits: Fotoforma