Women of Wonder University Umwihariko w'Ikirango by Salvita Bingelyte

Women of Wonder University Umwihariko w'Ikirango by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Amashusho Competition Category.

BuronzeAmashusho· 2020

Women of Wonder University Umwihariko w'Ikirango

by Salvita Bingelyte

Client: Salvita Design

Igihembo cya A' Design Award cya Buronze Winner in Amashusho Category

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Colors

The Design

About Women of Wonder University Umwihariko w'Ikirango

Women of Wonder University ni umwihariko w'ikirango wakozwe ku bw'isomo rimara ibyumweru cumi na bibiri ryitegura abagore ku murimo n'ubuzima bizaza mu buryo buringaniye. Umwihariko uhuza inyuguti za mbere za Women of Wonder ngo zigire ijambo rigufi WoW, ryanditswe mu nyuguti nini. Ipinki igereranya ubugore n'amahirwe, ubururu bworoshye bugereranya ubwisanzure n'uburyo bwo kureba ibintu, naho ubururu bwijimye bugereranya icyizere n'ubumenyi. Ikirango gifite amabara gikoreshwa ku mbibi zera, naho ikirango cyera gikoreshwa ku mbibi zibengerana. Igishushanyo gitanga uru rubuga kumenyekana no kugaragara byinshi ndetse n'imbaraga nyinshi.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Women of Wonder University Umwihariko w'Ikirango ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Women of Wonder University Umwihariko w'Ikirango biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Women of Wonder University Umwihariko w'Ikirango ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: WoW University is a twelve week course offered through an innovative platform, packed with theory and practice to help every woman get started in her life long journey so they can be an even bigger WoW. The courses consist of practical and theoretical lessons about creativity, self discovery, collaboration and the realization of ideas, both online and at the university. These are key soft skills that will be more important than technical skills for a successful career in the future.
Dimensions & Packaging: The colored logo can be used on a white background, while bright backgrounds are best highlighted with a white logo.
Tags: University, women, visual identity, logo, branding, graphic design, Salvita Design, Lithuania
Production Technology: I opted to use bright colors. Pink symbolizes femininity and opportunity, light blue represents openness and perspective, and dark blue symbolizes trust and knowledge.
Design Challenge: To create a logo for a future women university that would stand apart from the regular universities.
Research: Inspired by women power, I created a modern, stylish and catchy university logotype. The bold, colorful and vivid style sets WoW University apart from other brands.
Inspiration: The Women of Wonder University is an innovative science platform designed to prepare women for future work, life balance. Gender inequality is growing and WoW wants women to grow and feel confident about their future. Professionals, professors, mentors and lifelong learning enthusiasts come together to share everything they know with students, the women of the future.
Project Duration: Started in November 2019 and finished December 2019 in Vilnius, Lithuania.
Operation Flow: I created a new logo and brand identity for the Women of Wonder University. The goal was to appeal to a new generation of women who are too busy to attend a full time university. The first letters of Women of Wonder are joined together to create a nice and powerful word abbreviation, WoW. With a strong color combination and bold lettering, the new brand creates high visibility, energy and spontaneity.
Image Credits: Copywriter Erin Hope Stevens