Umushinga Nirvana Brand Umwihariko w'Ikigo wa Viana Patricio Barbosa Neto ni uwatsinze igihembo cyubahwa cyane 2021 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Amashusho.

IcyumaAmashusho· 2021

Nirvana Brand Umwihariko w'Ikigo

na Viana Patricio Barbosa Neto

Umukiriya: Viana Patricio

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Amashusho

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #106621

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Nirvana Brand Umwihariko w'Ikigo

Nirvana ni umwihariko w'ikigo washyizweho ku bw'ahantu hateganyijwe ho kwimenyereza no gutuza umutima n'imiti y'ubuvuzi bw'umubiri wose. Igishushanyo gishingiye ku miterere yoroshye y'imibare y'ubugeometri iteganyijwe ku buryo bw'umurongo kugira ngo hagumeho ubwumvikane n'uringaniro. Ikirango cyunze hamwe ikimenyetso cy'ikirekire (infinity), indabo ya lotus, n'imiterere y'umubiri ijyanye no gutuza umutima. Ibara ry'umutuku w'idivayi risobanura imyenda y'Ababuda, mu gihe ibara ry'umuhondo rikagaragaza ibikoresho by'ubwiza bikoreshwa mu bikorwa by'urusengero rw'Ababuda. Uyu mwihariko wakozwe nk'igishushanyo cya vector, bityo ikirango gishobora kugabanywa cyangwa kongerwa ingano nta kwangirika k'amakuru bigize, kandi gishobora gukoreshwa mu bikoresho byanditswe ndetse no mu bikoresho bya digitale.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

Nirvana Brand Umwihariko w'Ikigo ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Nirvana Brand Umwihariko w'Ikigo biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Nirvana Brand Umwihariko w'Ikigo yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: This identity and brand project was developed here in Brazil for a space for meditation and holistic therapies. It is distinguished by the simplicity of geometric shapes, which together bring elements that represent the proposal of balance and self-knowledge. The infinity symbols, the lotus flower and the meditative position were used as a reference for the composition of the logo. The color of the wine comes from the Buddhist garments and the yellow color of the ornaments used in the monasteries.
Ibipimo n'Ipaki: The product was designed using a vector drawing software. The logo can be scaled to different sizes without losing the quality of the compositions. The client received the files in order to be able to use them for printing in CMYK, as well as, for web in RGB mode.
Ibibazo Fatizo: Identity, Branding, Meditation, Packaging, Logo, Budism, Logo Design, Ayurveda,
Ikoranabuhanga ryo Guteza Imbere: In this composition we used simple geometrical shapes and applied a grid system to adjust the symmetry. The composition process itself was simple, the conceptual part that was explored looking for a clean, functional and organic symbology. We used a vector editing software for the creation process.
Ikibazo cy'Ishusho: One of the biggest difficulties to create this brand was trying to produce something original, but, at the same time its composition could not be too complex.
In this project we seeked to absorb the sense of identity of the brand. We worked hard to overcome the barriers of the creative process which sometimes can be exhausting, as it requires constant reconstruction and several attempts, tests and more tests for a remarkable result.
Ubushakashatsi: In the development of this brand project, extensive research was carried out on elements and symbols linked to meditation, Buddhism and Auyrveda culture. After these studies, symbols and colors were identified to be used in the composition of the logo and identity. Much of the creation time was spent exploring geometric shapes with the use of a grid system, aiming at the symmetry and harmony of the brand.
Ibyatumye Habaho: The referential symbology seeks to bring the representativeness of the Nirvana brand project through the infinity symbol, which seeks continuity, and through the meditative position symbol which brings the sense of balance. After obtaining the initial result with the first symbol, we tried to create a more organic shape that would bring a balance conetcion as a group, just as it is a large part of the Nirvana project, which is also collective.
Igihe cy'Umushinga: The project started in April 2020 and finished in June 2020 in Brazil.
Uburyo bw'Imikorere: Because it was designed using a vector editing software, the possibilities are limitless in terms of use and ease. Thus, the created brand can be used in different types of media, materials and objects. It is an identity that is easy to apply because it has proportion and balance. It can be reduced, expanded and applied without losing information.
Abafotoye: Pexels