Ifeza Amashusho · 2021
Lost Species Primary Function: Amashusho y'Uburezi
by Lara Wilkin
- Igihembo cya A' Design Award cya Ifeza 2021 in Amashusho
- CLIENT: Lara Wilkin
- Estimated Number of Design Views: 34,659
- Verification code 5FE510017B · Verify this award
Colors
About Lost Species Primary Function: Amashusho y'Uburezi
Book Text: Aya mashusho atatu atanga amakuru akora nk'urufatiro rwo gushyikiriza insanganyamatsiko ya Lazarus-Effect. Arimo "Ibihe Bitandatu Bikomeye by'Irimburwa ry'Amoko", "Kwitegereza Urupfu rw'Amoko", ndetse n'ishusho itanga amakuru y'"Ibimera bya Feri n'Ibimera Byera Indabyo byo mu Karere" (bishingiye kuri Rote Liste, 2018). Lazarus Effect ishingiye ku nsanganyamatsiko ya Lazarus-Effect, nk'uko yayivuze umuhanga mu bya paleontologiya David Jablonski. Ibi bijyanye no kongera kuvumbura mu buryo butateganyijwe (ku mpanuka, binyuze mu buhinzi bwo gushakisha cyangwa binyuze mu mishinga yo kwimura) ubwoko bw'ubuzima bwari bwarabuze cyangwa bwafatwaga nk'aho bwarazimye.
About the Igihembo cya A' Design Award cya Ifeza
Lost Species Primary Function: Amashusho y'Uburezi ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Lost Species Primary Function: Amashusho y'Uburezi biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Lost Species Primary Function: Amashusho y'Uburezi ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.
Press Kit
- Unique Properties
- The three information graphics serve as a basis
to introduce the topic of the Lazarus-Effect. They include The Six Major Mass Extinctions, Death Watch of the Species, as well as an information graphic of the local Fern Plants and Flowering Plants (based on the Rote Liste, 2018). - Dimensions & Packaging
- Original Sizes
Farn- und Blütenpflanzen (Ferns and Flowering Plants) 16045 / 32000,
Die 6 großen Massenaussterben (The 6 Major Mass Extinctions) 32000 / 10733, Todesuhr der Arten (Death Clock of Species) 12669 / 12319 - Tags
- Lazarus Effect, Infographics, Natural sciences, mass extinction, extinction, animal welfare
- Production Technology
- First a drawn layout, than Adobe Illustrator (only used trackpad)
- Design Challenge
- The hardest part was it to visually compress the complex topic informations of extinction from the anthropological, biological and paleontological side into an understandable graphic. The infographics are a part of the Lazarus Effect-Campaign, special attention is paid to the complementary interaction.
The subject deals with the death and (mass) extinction. The black and white style in detail and the rich contrasted illustrations are the best way of visualization and communication for this serious topic. - Research
- Research with anthropological, biological and paleontological literature, as well as support of various natural history museums.
The design is rich in detail. They are drawn as vector graphics in black and white and thus fits in well with most of the musee's scenographic installations.
The graphics are structured in such a way that the viewer can discover more and more. All thre infographics are in a large-format and understandable for everyone. The Topics are compressed and build on on each other. - Inspiration
- To educate about the extinction history and to promote the idea of sustainability among the general public, with emphases that extinction can be reversed, and to raise awareness of positive and negative human in uences on Nature. They are a part of the LazarusEffect campaign.
- Project Duration
- The project startet in may 2020
- Operation Flow
- The information graphics have been developed to accompany and introduce the Lazarus Effect campaign.
- Image Credits
- Photos:
Zoologisches Forschungsmuseum Alexander Koenig
Adenauerallee 160
53113 Bonn
Germany
Tel: +49 228 9122-0
Fax: +49 228 9122-212
Museum für Naturkunde - Berlin
Invalidenstr. 43
10115 Berlin
Germany
Tel: +49 030 889140 - 8591
Fax: + 49 030 889140 - 8814
Naturhistorisches Museum Wien
Maria-Theresien-Platz
1010 Wien
Tel.: + 43 1 52177-0
Fax: + 43 1 52177-578