By Polar Umumaro w'ibanze: Firime Ngufi y'Ibishushanyo Bigenda by Lok Kee Rocky Fong

By Polar Umumaro w'ibanze: Firime Ngufi y'Ibishushanyo Bigenda by Lok Kee Rocky Fong is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Buronze in Filimi Competition Category.

BuronzeFilimi· 2021

By Polar Umumaro w'ibanze: Firime Ngufi y'Ibishushanyo Bigenda

by Lok Kee Rocky Fong

Client: Eggshellsea Production Limited

Igihembo cya A' Design Award cya Buronze Winner in Filimi Category

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Colors

The Design

About By Polar Umumaro w'ibanze: Firime Ngufi y'Ibishushanyo Bigenda

Ibikubiye mu gitabo: By Polar ni firime ngufi y'ibishushanyo bigenda yakozwe ku bw'ubukonje bwo mu 2020. Iyi nkuru yavuye ku nkuru y'abanyamakuru yo mu 2019 yerekeye urukwavu rw'ubushyuhe (polar bear) ruto rwari rufite inzara kandi rwananiwe, rwabonetse rugenda mu turere two hanze y'umujyi wa Norilsk wo mu Buruseiya bwa Siberiya ukorerwamo inganda, ibirometero magana n'amagana uvuye aho rusanzwe rutuye. Iyi filime ishushanya yibanda ku mimerere n'umwuka w'ikirenga cy'ikiganiro cyose, kandi umuziki ukoreshwa mu mwanya w'ijwi ry'abavuga. Ibishushanyo byose byabanje gushushanywa hakoreshejwe tablet na mudasobwa, hanyuma bikorwa ngo bigende. By Polar yibutsa ko hari ibiremwa bimwe bijya birengagizwa mu bihe byiza no mu bihe bikomeye.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

By Polar Umumaro w'ibanze: Firime Ngufi y'Ibishushanyo Bigenda ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. By Polar Umumaro w'ibanze: Firime Ngufi y'Ibishushanyo Bigenda biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. By Polar Umumaro w'ibanze: Firime Ngufi y'Ibishushanyo Bigenda ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I creat this animation for the 2020 Winter. I wish to give a warm remind to the world that there are always something, some creatures, being neglected, no matter during good or harsh time. May be we are actually one of the abandoned. But even though, we are not alone.
Dimensions & Packaging: 1920 x 1080 25 fps
Tags: Polar, winter, animation, global warming, illustration, snow
Production Technology: First illustrated on ipad and computer by Photoshop, then migrated the graphical elements to Aftereffect to animate.
Inspiration: Inspired by a new report in 2019 (CNN)
"A hungry and exhausted young polar bear was spotted wandering
in the suburbs of the Siberian industrial city of Norilsk,
hundreds of miles from its usual habitat."
Project Duration: Hong Kong
Team Members: Director: Rocky Fong
Lead Animator: Rocky Fong
Assistant Animator: Jun Cheng
Music : Mark Wong