Buronze Amashusho · 2021
Let Parents Stay Ubwoko bw'Inyuguti
by Yu Chen
- Igihembo cya A' Design Award cya Buronze 2021 in Amashusho
- CLIENT: Hubei University of Technology
- Estimated Number of Design Views: 11,222
- Verification code 9DD47F9418 · Verify this award
Colors
About Let Parents Stay Ubwoko bw'Inyuguti
Let Parents Stay ni ubwoko bw'inyuguti bushingiye ku buhanzi gakondo bwo Kudoda kwa Han, bwaremwe kugira ngo bufashe umudugudu ukennye. Umudugudu wa Jinling uba abana barenga ibihumbi bibiri basigaye inyuma n'ababyeyi bakora imirimo hakurya, kandi benshi mu baturage bafite ubuhanga budasanzwe mu Kudoda kwa Han. Ibicuruzwa by'ubudozi bwaho byagurishaga nabi kubera ko imigano yabyo itigeze ihinduka mu myaka ijana. Ibintu ngenderwaho by'ubudozi gakondo byakuwemo ibisobanuro maze byongera kubakwa mu buryo bw'inyuguti z'igihe cya none, izo abadozi baho bakadoda intoki. Intego ni ugukora amafaranga kandi no gutuma ubwo buhanga bukomeza kubaho mu ndimi z'ijisho zigezweho.
About the Igihembo cya A' Design Award cya Buronze
Let Parents Stay Ubwoko bw'Inyuguti ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Let Parents Stay Ubwoko bw'Inyuguti biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Let Parents Stay Ubwoko bw'Inyuguti ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.
Press Kit
- Unique Properties
- Jinling Village is a poverty-stricken village with More than 2,000 “left-behind” children. When the designer got there, he was surprised to find that all the local people had mastered certain Han Embroidery skills, but their product not sell well because of the old fashion style. So he worked with the Hubei Han Embroidery Association to help revive the local Han Embroidery culture.
- Dimensions & Packaging
- Han Embroidery
- Tags
- Han Embroidery, Embroidery, Typeface, Pattern, Visual
- Production Technology
- Han Embroidery
- Design Challenge
- Here is a breakdown of several classic elements from traditional Chinese embroidery patterns. They are abstracted according to modern aesthetics, to reconstruct classic elements, bring out the culture hidden behind the patterns, to master the unchangeable pattern combinations of traditional Chinese embroidery, and produce a brand-new visual language. Creating a typeface composed of extracted Han Embroidery elements and ask the local poverty-stricken embroidery workers to embroider the letters of this font through the techniques of Han Embroidery.
- Research
- Like most handicrafts, Han embroidery has several problems, for example, a long production cycle, a long time cost, low economic benefit, and poor quality. Also, the traditional Han Embroidery patterns have undergone little to no innovation over the past hundred years, so they can’t meet standards of the modern aesthetic, resulting in low consumer recognition.
- Inspiration
- In addition to two years of commercial operations, the designer has created a modern typeface, on a trial basis, by extracting the elements of traditional embroidery, deconstructing their texture, and the traditional Jing-Chu Culture, he promoted the inheritance of the old embroidery on the verge of extinction in a modern aesthetic manner, Inheriting tradition and carry on this embroidery craft that is on the verge of extinction by a new typeface, so as to pass down the craft in a modern language.
- Patents
- Yu Chen
- Image Credits
- Yu Chen
