Linhu Queshe Green Tea Primary Function: Ipfundikizo ry'Icyayi by Xianfeng Wu

Linhu Queshe Green Tea Primary Function: Ipfundikizo ry'Icyayi by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Ifeza in Igishushanyo cy'Ipaki Competition Category.

IfezaIpaki· 2021

Linhu Queshe Green Tea Primary Function: Ipfundikizo ry'Icyayi

by Xianfeng Wu

Igihembo cya A' Design Award cya Ifeza Winner in Ipaki Category

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Colors

The Design

About Linhu Queshe Green Tea Primary Function: Ipfundikizo ry'Icyayi

Linhu Queshe Green Tea ni igishushanyo cy'ipfundikizo ry'icyayi kibisi cyeze i Yibin, mu Ntara ya Sichuan mu Bushinwa, akarere kazwiho umugano. Icyo cyakirwamo gifite ishusho y'igice cy'umugano kugira ngo cyerekane umuco w'aho gikomoka. Ipfundikizo rikozwe muri aluminiyumu kandi riroroshye, rifite ibara ryoroheje. Ishusho iratandukanye n'iy'amapfundikizo gakondo y'icyayi cy'Abashinwa kandi yoroshye gukoreshwa. Ishusho ngufi izigama umwanya kandi igabanya ibiciro byo gutwara. Ibyakirwamo byinshi bishobora gutondekwa ku gitanda, bigakora imboneshwa isa n'ishyamba ry'umugano. Buri cyakirwamo gifite ubunini bwa milimetero 47 kuri 47 kuri 65.

The Recognition

About the Igihembo cya A' Design Award cya Ifeza

Linhu Queshe Green Tea Primary Function: Ipfundikizo ry'Icyayi ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Linhu Queshe Green Tea Primary Function: Ipfundikizo ry'Icyayi biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Linhu Queshe Green Tea Primary Function: Ipfundikizo ry'Icyayi ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a tea packaging design. The product packaging form is different from the traditional Chinese tea packaging. The packaging is light and easy to use.
Dimensions & Packaging: 47mmX47mmX65mm
Tags: Bamboo, tea, packaging, nature, green tea
Production Technology: The product is made of aluminum, light and elegant in color.
Design Challenge: Both color and texture have experienced proofing for many times. Through close communication with manufacturers, the final product can be perfectly presented and the market feedback is good.
Research: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration: The tea originates from Yibin, Sichuan Province, known as "China Bamboo Sea ". It is famous for its bamboo production, and Linhu Queshe is also the local high-quality green tea. In order to highlight the cultural characteristics of the country of origin, the designer designed the packaging into a bamboo-festival shape, so that it saves space and reduces logistics costs when packaging transportation. When displayed, it can overlap the packaging, becoming a beautiful scenery on the shelf.
Project Duration: The project was created in December 2018 and completed in Shenzhen in March 2019, and sold in Yibin, China
Operation Flow: The packaging can be overlapped when displaying, just like walking into the bamboo forest and enjoying the breath of nature.
Team Members: Wu Xianfeng