K-Chic Umumenyetso w'Ubucuruzi na Zi Huai Shen

Umushinga K-Chic Umumenyetso w'Ubucuruzi wa Zi Huai Shen ni uwatsinze igihembo cyubahwa cyane 2022 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Amashusho.

IcyumaAmashusho· 2022

K-Chic Umumenyetso w'Ubucuruzi

na Zi Huai Shen

Umukiriya: Central Kitchen

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Amashusho

12,756

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #130694

Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye K-Chic Umumenyetso w'Ubucuruzi

Igitabo kivuga ku Nyandiko: K-Chic ni umumenyetso w'ubucuruzi w'ikigo gicuruza inkoko zikaranze mu buryo bwa Koreya, gikorera ku isoko ry'ibiryo bitangwa mu rugo. Ikimenyetso gihuza inyuguti K n'igikumwe cy'inkoko kugira ngo kigaragaze igitekerezo cy'urugendo. Imiterere y'inyandiko ishingiye ku buryo bw'amatangazo ya kera ya Koreya kandi yibutsa uhamagara ijambo ry'ubutumwa mu ijwi riranguruye. Amashusho yunganira akoresha ibendera by'intambara, amakarita ya kera, n'abarwanyi b'inkoko kugira ngo agaragaze insanganyamatsiko y'urugendo rw'umurwanyi wa Koreya. Amabara y'agaciro agaragaza uburyohe butandukanye ku bimenyetso n'inzibukiro. Ishusho nyamukuru igira inkoko ikaranze ikiri mu ikarita kugira ngo ikangure inzara.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

K-Chic Umumenyetso w'Ubucuruzi ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. K-Chic Umumenyetso w'Ubucuruzi biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. K-Chic Umumenyetso w'Ubucuruzi yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: K-CHIC, the Korean Fried Chicken in Belgium, specializes in authentic Korean style Fried Chicken and focuses on the meal delivery market. Just move your fingers to get a delicious Korean Fried Chicken from K-CHIC. Moreover, the client regards the Korean style Fried Chicken as a young and vivid Korean boy in neat figure. During European racing season, K-CHIC will be a new choice for the male consumers to eat while watching ball games.
Ibipimo n'Ipaki: Main image 3600px x 3600px. Optional images 1800px x 1800px
Ibibazo Fatizo: Packaging Design, Brand Identity, Brand Design
Ikoranabuhanga ryo Guteza Imbere: Tag, Wrap
Ikibazo cy'Ishusho: The main visual uses a map expression technique to integrate the fried chicken into the picture to enhance the appetite and arouse the desire for consumption. The stickers are designed with the concept of military emblems combined with the tastes, with the rich colors, so that food and packaging materials can enhance the appetite.
Ubushakashatsi: The identification mark uses K combined with the footprint of the chicken to symbolize the meaning of expedition. The font part uses the font style of Korean retro advertisements, which is designed to imitate the Korean text, and has the visual image of the shouting slogan, which expresses the image of the warrior's righteous ardor. The auxiliary graphics use Korean warrior expedition ideas, and are designed with the elements such as the battle flags, ancient maps, and chicken warriors, bringing in the different flavors, making the brand's main axis more complete, reflecting the richness of flavors, and conveying the spirit of authentic Korean flavors.
Ibyatumye Habaho: Zi Huai Shen proposed the concept of the Korean warrior expedition after an internal discussion. The designer utilizes the element of warrior to symbolize the delicious fried chicken to be healthy and tender chicken. The zesty Korean Fried Chicken conquers the taste buds of consumers from the imagination of a Korean expedition to Europe.
Igihe cy'Umushinga: The project started in Nov 2019 in Taiwan and finished in Mar 2020 in Taiwan.
Abagize Itsinda: Zi Huai Shen
Abafotoye: Designer Zi Huai Shen, Photographer Zi Huai Shen, 2020