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Yangzi River Umwihariko w'Ishusho by Hangzhou JC Culture and Arts Co., Ltd

Yangzi River Umwihariko w'Ishusho by Hangzhou JC Culture and Arts Co., Ltd is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cy'icyuma in Igishushanyo cy'Amashusho Competition Category.


IcyumaAmashusho· 2022

Yangzi River Umwihariko w'Ishusho

by Hangzhou JC Culture and Arts Co., Ltd

Client: Hangzhou JC Culture and Arts Co., Ltd

Igihembo cya A' Design Award cy'icyuma Winner in Amashusho Category

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Verified Award Winner

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Colors

The Design

About Yangzi River Umwihariko w'Ishusho

Yangzi River ni umwihariko w'ishusho yakozwe ku bw'ikigo mpuzamahanga cy'inama. Imirongo yivanze ihimbwa n'amayerurutso y'amazi y'uruzi rwa Yangtze. Ifeza ni ibara ry'ibanze, rivuye ku aluminiyumu yakozwemo anode, ni yo ikoreshwa mu bwubatsi bw'iki kigo. Imirongo y'ikawa n'umweru irangiza urwo rukurikirane rw'amabara kandi igaragaza uruzi rutemba. Igishushanyo kidasa kimwe cyongera imbaraga mu kureba no kumva ubushobozi. Uyu mwihariko ukoreshwa mu bikoresho byanditswe ku bw'ubucuruzi. Igishushanyo gikomeza insanganyamatsiko y'amayerurutso agenda ahinduka nk'uko byagaragaye mu bwubatsi.

The Recognition

About the Igihembo cya A' Design Award cy'icyuma

Yangzi River Umwihariko w'Ishusho ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Yangzi River Umwihariko w'Ishusho biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Yangzi River Umwihariko w'Ishusho yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This product is a VI visual design project designed mainly for the Yangtze River International Conference Center. The interlaced lines are inspired by the undulating waves of the Yangtze River. The main color is silver, which is taken from the symbolic color of anodized aluminum, the main building material, showing the international and modern image of the International Conference Center. With the asymmetric design, it further enhances the visual tension and sense of strength of VI design, implying the courage and resolve of international leaders of all walks of life to face the storm in life.
Production Technology
VI and offline material design are mainly for international high-end users, and their style and structures could better match the style of business people.
It conveys the spiritual connotation of the Yangtze River International Conference Center beating various challenges.
Research
1. The Yangtze River gave birth to the civilization of Nanjing of nearly 2600 years. The Yangtze River as the element shows the unique regional culture of the city to all walks of life at home and abroad and conveied the cooperation attitude towards opening up and inclusiveness.
Inspiration
Inspired by the magnificent landscape of the Yangtze River, the brand image design continues the theme of "Waves Rolling One Higher Than Another" in architectural design. It convey the concept of inclusiveness and navigation of the Yangtze River International Conference Center.
Operation Flow
1. With the inspiration source coming from the Yangtze River, it adopts asymmetric wave shape as the main constituent element.
2. Using silver and brown as the main colors and white lines, it symbolizes the endless and flowing river and the force of forging ahead.

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