Zahabu Ipaki · 2022
Ucon Icupa ry'Amazi y'Umwimerere Afite Imyunyu Ngugu
by Chi Forest
- Igihembo cya A' Design Award cya Zahabu 2022 in Ipaki
- CLIENT: Ucon
- Estimated Number of Design Views: 49,596
- Verification code 85F3E2A4EF · Verify this award
Colors
About Ucon Icupa ry'Amazi y'Umwimerere Afite Imyunyu Ngugu
Ucon ni igishushanyo cy'icupa ry'amazi karemano afite imyunyu ngugu. Igice cyo hejuru cy'icupa gifata ibuye nk'ikimenyetso nyamukuru kigaragara, mu gihe igice cyo hasi gikoresha ishusho y'ibuye rya minerali rifite impande nyinshi ishingiye ku buso bwa mpandeshatu bugenwa n'imibare. Ibyo bice byombi biratandukana ariko bikaguma bihuje neza nk'umubiri umwe. Impande zaciwe zagumishijwe zoroshye kugira ngo zitange uburyo bwiza bwo gufata icupa. Ikirango cyacapishijwe irangi rikoresha amazi kugira ngo hagabanywe imyuka ihumanya ikomoka ku gucapa, kandi agapapuro gafite ubwiza bwa perile kagaragaza uduce tw'urutare rw'umukara, utudomo tw'umweru n'imirongo y'izahabu. Icupa ripima milimetero 64 kuri 64 kuri 220.
About the Igihembo cya A' Design Award cya Zahabu
Ucon Icupa ry'Amazi y'Umwimerere Afite Imyunyu Ngugu ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Ucon Icupa ry'Amazi y'Umwimerere Afite Imyunyu Ngugu biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Ucon Icupa ry'Amazi y'Umwimerere Afite Imyunyu Ngugu itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.
Press Kit
- Unique Properties
- It is the first high-quality drinking water brand featuring soft mineral water in China. The upper part of the bottle body takes "stone" as the super symbol, and the lower part uses the special ore bottle body design based on the parametric design of triangular plane. The overall design of the two parts shows harmony while having contrast.
- Dimensions & Packaging
- 64mm x 64mm x 220mm
- Tags
- Branding, Packaging, Can, 3D, Mineral Water
- Production Technology
- The label adopts advanced adagio printing technology, using environmentally friendly water-based ink. Greatly reduce the label production process of pollution emissions.
fully closed water source protection area, to ensure pollution-free water source.
The use of advanced blowing, filling and rotating production line, high cleanliness of the filling environment, to ensure that the filling process clean pollution-free. - Design Challenge
- 1. Label
In order to visually best present the black rock texture, white dot texture and gold stripe texture, we finally chose the Pearlized BOPP. The upper part shows the brand visual symbol "stone", and the lower part shows the stone texture of the bottle body.
2. Bottle
Bottle design through the depiction of stone structure, based on the design of triangular surface, forming a contrast between the upper and lower . overall showing the harmony of the overall design, making the edge surface not too rough, while ensuring the aesthetic feeling and grip comfort. - Research
- Memory come from the subtraction of visalization, the birth of label "stone".Minimalism is deep in Chinese culture. We found that the "stone" is not only meets the needs of identification, but also perfectly interprets the brand story of "Every drop of water is naturally filtered through underground deep ore". Subtraction could make memorisation, the white space is a powerful attitude. This attitude is reflected in the name of our product as well as in the new generation of consumers.
- Inspiration
- Purified water by stones,Ore is the best proof of good water The soft water is filtered through dense layers of hard ore After absorbing mineral ions from the ore, it gushes out of the ground. It becomes a real high quality natural mineral water.
In chinese fengshui theory, stone is naturally exist , absorb the essence of the sun and the moon In thousand years, people admire stone and obtained energy from the spiritual stone ,"Stone" also means avoid disasters , turn misfortune to lucky - Project Duration
- The project started in OCT 2020, and completed in July, 2021. The design was completed in December, 2021. The production location is Dali and Laoshan.
- Operation Flow
- From the bottle design, the ore cutting design fully shows the aesthetic feeling, but also to ensure the user's comfortable grip. In addition, "UCON" in Chinese named with social constitution, is a natural "social currency", focusing on the young . There are stories, can quickly form a social topic among young people.
- Patents
- Patents number:2021308675699(Application has been submitted and is under review)
Trademark:42724486 - Image Credits
- Shuo Qu, Yuxin Jia, Xiaolan Xiao,Pu Han