Aqua Minerale Redesign Primary Function: Ipfundikizwa ry'ibinyobwa na PepsiCo Design and Innovation

Umushinga Aqua Minerale Redesign Primary Function: Ipfundikizwa ry'ibinyobwa wa PepsiCo Design and Innovation ni uwatsinze igihembo cyubahwa cyane 2022 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IfezaIpaki· 2022

Aqua Minerale Redesign Primary Function: Ipfundikizwa ry'ibinyobwa

na PepsiCo Design and Innovation

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #137231

Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Aqua Minerale Redesign Primary Function: Ipfundikizwa ry'ibinyobwa

Aqua Minerale Redesign ni igishushanyo cy'ipfundikizwa ry'ikirango cy'amazi apfundikijwe mu macupa agurishwa mu Burusiya. Iri hindurwa ry'igishushanyo rikubiyemo urutonde rw'ibanze n'urutonde rw'ibifite uburyohe, bihuza umutungo wose munsi ya gahunda imwe y'ikimenyetso kigaragara. Iki gitekerezo gishingiye ku gitekerezo cy'amazi nk'isoko y'ubuzima, cyagaragajwe binyuze mu miterere itemba n'imirongo ihuje neza. Igishushanyo gihujwe gituma urutonde ruhwanya kandi gitezimbere kugaragara kw'igicuruzwa ku murongo. Intego ni ugushyigikira abaguzi bifuza kugumana umutimanama uringaniye mu minsi bahugiye mu byo bakora.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Aqua Minerale Redesign Primary Function: Ipfundikizwa ry'ibinyobwa ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Aqua Minerale Redesign Primary Function: Ipfundikizwa ry'ibinyobwa biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Aqua Minerale Redesign Primary Function: Ipfundikizwa ry'ibinyobwa ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: Aqua Minerale is a popular water brand, available for purchase in Russia, that encourages consumers in their pursuits and supports them as they strive to keep in balance throughout their busy days. It was time for a redesign, so the Design Team was tasked with bringing a new holistic portfolio vision to life, harmonizing the Aqua Minerale portfolio, and building a beautiful and compelling Visual Identity System.
Ibyatumye Habaho: The Design Team had to take into consideration both Aqua Minerale’s core and flavor sublines for this redesign, and needed to create a new packaging design that would improve product visibility on shelf. As we conceptualized a new direction for Aqua Minerale, we embraced the idea of water being a unique source of life, and inspiration for living a life of fluidity and grace.

Soma Itangazo ry'Ikinyamakuru

Byatanzwe