Gatorade GX Patch and APP Porogaramu ya Telefoni Igendanwa by PepsiCo Design and Innovation

Gatorade GX Patch and APP Porogaramu ya Telefoni Igendanwa by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cya Ifeza in Telefoni Igendanwa Competition Category.

IfezaTelefoni Igendanwa· 2022

Gatorade GX Patch and APP Porogaramu ya Telefoni Igendanwa

by PepsiCo Design and Innovation

Igihembo cya A' Design Award cya Ifeza Winner in Telefoni Igendanwa Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Gatorade GX Patch and APP Porogaramu ya Telefoni Igendanwa

Gx ni sisitemu yihariye yo kongera amazi mu mubiri igizwe na porogaramu ya telefoni igendanwa, agapapuro k'ibyuya n'icupa rishobora kongera gukoreshwa. Agapapuro k'ibyuya ka Gx kometse ku kaboko ko hejuru maze gakusanya ibyuya mu gihe cy'imyitozo ngororamubiri ikomeye kugira ngo gakurikirane amazi na sodiyumu byatakaye. Porogaramu ya Gx isikana agapapuro maze igashyiraho imiterere y'ibyuya. Bishingiye ku miterere y'ibyuya, porogaramu itanga ingamba zo kongera amazi n'ingufu ku myitozo ikurikira. Uburyo icyenda bwa pods za Gx bufite urwego rutandukanye rwa karubohidrate na electrolytes butangwa ku mukoresha. Izo pods zikoresha plastiki nkeya ugereranyije n'ibinyobwa byuzuye byavanzwe kandi bidashobora kongera kuzuzwa.

The Recognition

About the Igihembo cya A' Design Award cya Ifeza

Gatorade GX Patch and APP Porogaramu ya Telefoni Igendanwa ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Gatorade GX Patch and APP Porogaramu ya Telefoni Igendanwa biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Gatorade GX Patch and APP Porogaramu ya Telefoni Igendanwa ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
Production Technology: The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
Inspiration: Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.

Read the Press Release