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The Language of Emotion and Time Igikoresho cyo Gupfunyika Keke by Jiaxin Lv

The Language of Emotion and Time Igikoresho cyo Gupfunyika Keke by Jiaxin Lv is a highly esteemed winner of the very prestigious 2023 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Ipaki Competition Category.


BuronzeIpaki· 2023

The Language of Emotion and Time Igikoresho cyo Gupfunyika Keke

by Jiaxin Lv

Igihembo cya A' Design Award cya Buronze Winner in Ipaki Category

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Verified Award Winner

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Colors

The Design

About The Language of Emotion and Time Igikoresho cyo Gupfunyika Keke

Ururimi rw'Ibyiyumvo n'Igihe ni igishushanyo cyo gupfunyika keke gikoresha indabyo nzima nk'ikimenyetso cy'ubushya. Agasanduku k'indabyo kabonerana gashyirwa hejuru y'ipaki, gashobora gukurwaho, gufungurwa no gukurwaho kugira ngo gakoreshwe indi mikoreshereze. Uko indabyo zikura kandi zigahuma, abakoresha bashobora kumenya niba keke ikiri nshya. Igikonoshwa cy'inyuma gikorwa mu mpapuro zikomeye zishobora gusubizwamo, naho agasanduku k'indabyo gakorwa mu bikoresho bibonerana bishobora kubora kugira ngo hagabanuke ikoreshwa rya pulasitiki. Ipaki ipima santimetero 15 ku 15 ku 15. Indabyo nzima zisimbura uduce (ribbons) kandi zongera ubusobanuro igihe keke itanzwe nk'impano.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

The Language of Emotion and Time Igikoresho cyo Gupfunyika Keke ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. The Language of Emotion and Time Igikoresho cyo Gupfunyika Keke biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. The Language of Emotion and Time Igikoresho cyo Gupfunyika Keke ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Flowers reflect the freshness of the cake. Flower language can convey emotions, and express your love, family affection or friendship. When buying or eating cake, users can intuitively perceive whether the cake has expired by observing the fresh state of flowers.
Dimensions & Packaging
The packaging size is 15cm*15cm*15cm
Tags
FRESHER; PACKING; CAKE; FLOWERS
Production Technology
It is made of recyclable hard cardboard shell, and the flower box is made of decomposable transparent material, which further reduces the use of overall plastic in the packaging
Design Challenge
The most difficult part of the design is to think about the relationship between people and things. The designer fully considers how the flowers are integrated with the packaging, and what the flowers and packaging mean for the application scenarios of the product. For this reason, we tried the revision of the first and last five editions. Finalize the existing shape
Research
The design fully explored the packaging structure, and the survey interviewed the opinions of flower lovers and sweet tooth lovers.
Inspiration
People think about the shelf life of food, and use written records to help sense the shelf life of things. Is there a more intuitive visual language, when people wrap flowers with ribbons, why not replace them with real flowers to reduce the use of industrial products and be environmentally friendly. At the same time, the blooming and fading of flowers also helps people perceive the shelf life. Cake as a gift, real flowers have different flower language, representing double blessing
Project Duration
The project started in Xuzhou in December 2021 and the concept work was completed in Xuzhou in May 2022
Operation Flow
The flower box is glued to the top side of the package. Gently pull out the package. The flower box has a cover and can be detached and recycled, which is convenient for users to watch the flowers carefully and keep the flower box for living storage.

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