Second Hand Life Ubuzima bwa Kabiri by Yilin Wang

Second Hand Life Ubuzima bwa Kabiri by Yilin Wang is a highly esteemed winner of the very prestigious 2023 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Amashusho Competition Category.

BuronzeAmashusho· 2023

Second Hand Life Ubuzima bwa Kabiri

by Yilin Wang

Client: Zhejiang Sci-Tech University

Igihembo cya A' Design Award cya Buronze Winner in Amashusho Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Second Hand Life Ubuzima bwa Kabiri

Ni urukurikirane rw'amaposita ruvuga ku buryo abantu bakira amakuru atacunaguye neza. Uru rukurikirane rugizwe n'amaposita makumyabiri ya A3, ateguwe kugira ngo agaragaze ishusho nyamukuru imwe, kandi rukurikiranwa n'igitabo cyabishywe kandi cyabohewe. Ururimi ruhindurwa ishusho ifatika binyuze mu mibare mibiri (binary code), aho ibimenyetso rimwe na zeru na byo bihagarariye ukuri n'ikinyoma mu bitekerezo by'ubumenyi. Uku guhuzwa kwerekana ukuntu icyemezo gishingira ku makuru yemewe. Amaposita n'igitabo bisaba ko hitabwa cyane ku kibazo cy'imibanire y'abantu mu buzima bw'abaturage, kuko igaragara ry'amakuru atacunaguye neza rishobora gusimbura irindi rikwiye kuboneka ryuzuye.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Second Hand Life Ubuzima bwa Kabiri ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Second Hand Life Ubuzima bwa Kabiri biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Second Hand Life Ubuzima bwa Kabiri ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The work Second Hand Life attempts to re-objectify language into visual graphics, in a programming structured Web language, presented graphically through binary as a container, and finally through a poster calling for more attention to this public social issue, which constitutes a greater danger than this, this fragmented reception of information deprives us of the information we get from the whole, one dimension, one perspective.
Dimensions & Packaging: A series of 20 A3-sized posters arranged for the main visual effect, book mounted and bound
Tags: Poster、Concept、Books
Production Technology: A series of posters and books designed to convey the theme of second-hand life
Design Challenge: Initially there was a lack of a font that would adequately convey the theme, so what font would represent the message and what font would tie the poster together and create a sense of interaction. After a lot of research, we found that binary was a good way to express the theme of the design. Firstly, the symbols '1' and '0' in binary are exactly the same as the symbols 'true' and 'false' in logical operations. The symbols "1" and "0" correspond to "true" and "false" in logical operations, which corresponds very well to the second-hand life of the discriminating acceptance of information and the ability to judge one's own thinking by its control.
Research: Since the deepening of the age of short videos and information technology, more and more people have become concerned with the problem of information reception in the face of an endless torrent of information. This design work will use the language of poster design to express why people's ability to discriminate is diminished by information in today's social environment, and to explain how this subconscious lure of information reception has profound effects.
Inspiration: I find that taking in a lot of fragmented information deprives us of a holistic, one-dimensional and one-pointed approach to information, and it is for this reason that people get one-sided, intensely personal and subjective information.
Project Duration: 2022.5.23 in Hangzhou, China
Operation Flow: The language of the poster and the design of the book are used to convey the message to the audience.