Ifeza Ipaki · 2023
Oliv Ipfunyika ry'Amavuta ya Elayo
by Victor Weiss
- Igihembo cya A' Design Award cya Ifeza 2023 in Ipaki
- CLIENT: Victor Weiss
- Estimated Number of Design Views: 26,189
- Verification code CE55530A81 · Verify this award
Colors
About Oliv Ipfunyika ry'Amavuta ya Elayo
Oliv ni igishushanyo cy'ipfunyika cy'ikirango cy'amavuta ya elayo asukuye cyane (extra virgin) yo muri Suwede. Icupa nyamukuru rikozwe mu kirahure cya borosilicate gifite ubuso bubengerana bugaragaza ibara ry'amavuta. Amavuta ya elayo akunze kugurishwa mu birahure bifite ibara cyangwa mu byuma kugira ngo bigabanye kwibasirwa n'imirasire y'izuba. Uruvange rw'ikirahure rwahawe uburenganzira bw'umuhimbyi (patent) rwakozwe hamwe n'uruganda rufatanyije kugira ngo amavuta akomeze kugaragara kandi arindwe ubuziranenge bwayo. Icupa rya kabiri, ry'amavuta yongewemo uburyohe, rifite akarango kanditse n'intoki kadafite ubwiza bubengerana gafite ifoyili y'ubururu ifite imiterere igaragara ku maboko. Agasanduku k'umukara kuzuyemo ibice bito by'igiti cya hinoki.
About the Igihembo cya A' Design Award cya Ifeza
Oliv Ipfunyika ry'Amavuta ya Elayo ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Oliv Ipfunyika ry'Amavuta ya Elayo biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Oliv Ipfunyika ry'Amavuta ya Elayo ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.
Press Kit
- Unique Properties
- Oliv is an Extra Virgin Olive Oil brand from Sweden. One of the pioneers to grow Frantoio trees in Sweden and export world wide. They produce a high quality and exclusive product.
- Dimensions & Packaging
- - 1. Standard Oliv pack
265.1mm
500 ml
675g
- 2. "Tequila" Style Bottle (special flavored)
174.1mm
375ml
420g - Tags
- Branding, Packaging, Olive, Oil, Swedish, Sweden, Elegant, Pack, Box, Clean, Minimal, Oliv, Textures, Weiss, VictorWeiss, Extravirgin,
- Production Technology
- For the primary product bottle, we went for a glass with glossy finish that reflects in the light and is great for showcasing vibrant colors. For the secondary product bottle, a specialty Oil that carries peppery notes on the finish (arugula and mustard greens) we chose a clean, hand printed matte label with blue textured foil on the logo. Both bottles are made from Borosilicate glass. The box is all black in color and the logo in matte. The box is filled with finely shredded timber made of hinoki wood, most popular for its fragrance.
- Design Challenge
- The most challenging part of this project was the choice of the glass. As it should be elegant and sustainable, but most importantly preserve the product quality. To display the color of the Extra Virgin Olive oil, was also a priority for Emma. Usually olive oil packagings will be in tinted glass or tins to avoid exposure to sunlight. However, along with a partner manufacturer, we were able to put together a patent combination of Borosilicate glass and specific ingredients (confidencial) which created the perfect material; a unique semi clear glass that maintains the visibility and the product quality of the Extra Virgin Olive Oil.
- Research
- Emma Olsson, the founder, aims to show the world that it is possible to grow Frantoio trees and produce olive oil in the cold weather of Sweden. This is unique because Frantoio trees are commonly known to require a Mediterranean-like climate in order to survive. In honor of this iconic fact we chose to include the Swedish flag into the branding and packaging. Through this we aim to inspire pride in the swedish market and spark curiosity of other nations.
- Inspiration
- From a beautiful Frantoio tree farm in Sweden, to a strong online presence. Oliv is the perfect combination of quality, class and modernity. We are inspired by the minimalist movement to create a clean and bold design.
- Project Duration
- The project started in May 2020, and was completed in November 2020. The Victor Weiss Studio is located in Blumenau, Brazil and Oliv is from Skane in Sweden. The brand launch is expected in early 2023 as it has faced challenges since the pandemic.
