Big N Ben Ibipfuko bya Ice Cream na Mohsen Koofiani

Umushinga Big N Ben Ibipfuko bya Ice Cream wa Mohsen Koofiani ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IcyumaIpaki· 2024

Big N Ben Ibipfuko bya Ice Cream

na Mohsen Koofiani

Umukiriya: Big N Ben

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #152038

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Big N Ben Ibipfuko bya Ice Cream

Iyi myishusho ifite amabara akurura ijisho. Gukoresha imiterere ya kera y'igishushanyo hamwe n'amabara atandukanye n'abantu bazwi cane bo mu Bwongereza, bagaragazwa mu buryo bworoshye, kandi buri wese afite inkuru zitandukanye zo kuvuga, ni bimwe mu bintu bigaragaza iyi myishusho. Nk'aho abo bantu bavuga inkuru kandi bashaka ikintu runaka. Imyishusho ni uko igaragaza izina ry'ikirango n'igihugu cyaryo. Iruhande rw'ipaketi, ubwoko bw'ibicuruzwa n'ibiribirimo bigaragazwa mu buryo butaziguye.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

Big N Ben Ibipfuko bya Ice Cream ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Big N Ben Ibipfuko bya Ice Cream biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Big N Ben Ibipfuko bya Ice Cream yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The use of old design patterns and different colors and well-known characters of England, each of which has different stories to tell, are considered unique features of this design series. The designs are such that it represents the name of the brand and its country. Next to the packaging, there is a direct reference to the type of product and its contents.
Ibipimo n'Ipaki: PP container
Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Capacity: 170 ml
Mouth: 80 mm
Depth: 62 mm
Ibibazo Fatizo: Ice cream, Ice cream Package, colorful, London, Big ben, Package Design, Pattern Design
Ikoranabuhanga ryo Guteza Imbere: Designing and illustration done with Illustrator software. The packaging has a harmonious design structure and does a lot with little visibility.
Ikibazo cy'Ishusho: In the completed design, the biggest challenge of the designer was to come up with an idea and how to implement it in order to be able to introduce the product to the people according to its brand location and identity.
Ubushakashatsi: Type of research: studies
Research objectives: Identifying brand identity in the design along with the visual appeal of packaging and mental storytelling
Data collection: All the research and studies were selected through the internet and selected books and stories.
Participants or Experiments: Because the purpose of the brand is clear, research is planned based on public interest based on books and stories.
Results: According to the viewer's knowledge of the content of the packaging, the viewer's eyes were ready to accept the design, and the results of this work were very satisfactory.
Ibyatumye Habaho: As it is clear from the name of the brand, all the design ideas are taken from England. Simple and dynamic character design inspired by famous British icons and characters.
Igihe cy'Umushinga: This project started in November 2022 and continues until now.
Uburyo bw'Imikorere: The colors and characters in this packaging have been able to depict the identity of the brand, and the simplicity of the characters and the passionate coloring of the design does not target the packaging to a certain age range and attracts everyone.
Abafotoye: All of the images: Illustrator / Creator: Mohsen Koofiani