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Albamon Z Umwihariko wa Ikirango by Jobkorea

Albamon Z Umwihariko wa Ikirango by Jobkorea is a highly esteemed winner of the very prestigious 2024 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Amashusho Competition Category.


BuronzeAmashusho· 2024

Albamon Z Umwihariko wa Ikirango

by Jobkorea

Client: Albamon Z

Igihembo cya A' Design Award cya Buronze Winner in Amashusho Category

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Colors

The Design

About Albamon Z Umwihariko wa Ikirango

Albamon Z ni umwihariko w'ikirango w'urubuga rwo muri Koreya y'Epfo rutanga akazi k'igihe gito ku mbuga za interineti. Uyu mwihariko urimo inyandiko y'ikirango yubamye, ikimenyetso cy'ibendera, igishushanyo mbonera (mascot) ndetse n'amabara arabagirana ayobowe n'icyicaro cy'orange. Inyandiko y'ikirango yubamye igaragaza ubworoshye, ubwenge n'ukuri mu guhuza akazi vuba. Ikimenyetso cy'ibendera cyahujwe n'ibendera zikoreshwa mu marushanwa y'imodoka, kandi kigereranya ubwihuse mu kubona akazi. Igishushanyo mbonera kigereranya ubwihuse mu gutanga amakuru y'akazi. Iyi shusho yagenewe Ikinyejana Z. Urubuga ruhuza abakoresha n'abashaka akazi binyuze mu butumwa bwihuse n'isesengura rikoresha ubwenge bw'ubukorikori.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Albamon Z Umwihariko wa Ikirango ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Albamon Z Umwihariko wa Ikirango biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Albamon Z Umwihariko wa Ikirango ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Albamon Z, a prominent South Korean online recruitment service, specializes in part-time job listings, offering a user-friendly interface for seamless employer-job seeker connections. Prioritizing swift and efficient job matching, the platform utilizes notification chat and artificial intelligence analysis. The distinctive Z-shaped flag serves as a symbol of the brand's dedication to successful job matching service and empowering Generation Z (born between 1997-2012).
Dimensions & Packaging
Albamon Z targets Generation Z, considering their tech-savvy, socially conscious, and flexible nature. Key technological properties include a user-friendly interface, AI based talent recommendation, visually appealing design, instant messaging for quick communication, personalized contents with customized job recommendations, and location-based job listings for reduced commute time and costs. These aspects align with Generation Z's preferences.
Tags
Albamon Z, Part-time job, Recruitment platform, Generation Z
Production Technology
Albamon Z, an online recruitment platform specializing in part-time jobs, prioritizes software development, server infrastructure, and database management, utilizing programming languages, web development frameworks, and cloud computing services. The platform integrates artificial intelligence and machine learning for efficient job matching and user interactions. Our Generation Z-focused brand identity features a slanted logotype, a symbolic flag, a friendly mascot, and a vibrant color palette.
Design Challenge
Designing elements for our brand essence that resonate with Gen-Z was the project's main challenge. The slanted logotype embodies values in quick job-matching: simplicity, intuitiveness, and accuracy. The flag symbol, inspired by car race flags, signifies swift job securing and victory. The mascot personifies our key feature—swift recruitment news delivery. The color palette, led by the primary color orange, embodies success and joy, aligning seamlessly with Generation Z's preferences.
Research
A user survey identified key challenges for part-time job seekers and recruiters, highlighting difficulties in swiftly hiring candidates meeting criteria and obtaining personalized search results. Albamon Z responds by enhancing employment opportunities, fostering local community development, supporting career growth, and making a positive economic impact. Leveraging AI analysis, the platform offers targeted talent recommendations and personalized services to address these challenges.
Inspiration
Albamon Z emerged to tackle challenges in time-consuming hiring processes for job seekers and recruiters. It provides solutions for efficient and flexible hiring, including quick and targeted hiring, optimized advertising, access to a diverse talent pool, and efficient skill-job matching. In summary, Albamon Z improves the job market's flexibility, efficiency, and accessibility, specifically addressing the very needs of part-time job seekers and businesses with temporary staffing requirements.
Project Duration
This project started in March 2023 in Seoul, finished in November 2023, and was launched in December 2023 in Seoul, South Korea.
Operation Flow
Albamon Z incentivizes job success with branded goods, promoting part-time opportunities. Merchandise, like coffee mugs and tote bags, serves practical use. Branded work apparel (T-shirts, hats, aprons, name tags) enhances employer branding. Training materials and industry guides support workers' skill development. Recognition gifts (certificates, gift cards) express appreciation. Albamon Z's merchandise reinforces its message, championing part-time employment and career growth.
Patents
Copyright JOBKOREA, 2023
Team Members
Creative Director: Taiyoon Lee
Brand Strategist: Siyeun Hwang, Hyojung Cho
Brand Designer: Hyojung Cho
Video Motion Graphic Designer: Eunjin Choi, Hyojung Cho
Image Credits
JOBKOREA

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