Guanshan Ikimenyetso cy'Ubucuruzi na Hong Jia Min

Umushinga Guanshan Ikimenyetso cy'Ubucuruzi wa Hong Jia Min ni uwatsinze igihembo cyubahwa cyane 2025 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Amashusho.

IcyumaAmashusho· 2025

Guanshan Ikimenyetso cy'Ubucuruzi

na Hong Jia Min

Umukiriya: Jijia Brand Creative Studio

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Amashusho

2,022

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #172951

Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Guanshan Ikimenyetso cy'Ubucuruzi

Guanshan ni ikimenyetso cy'ubucuruzi cyakozwe kuri iduka rya shayi w'amata. Igishushanyo gikoresha inyuguti z'Igishinwa nk'ishingiro ryacyo, kandi kigezweho mu miterere y'inyandiko gakondo ya "clerical script" mu gihe kigumana umwuka wayo wa kera. Gishingiye ku bwiza bw'ibintu byo mu Burasirazuba, iki kimenyetso gihuza ishusho y'ipfundo ry'wino n'ibikoresho by'icyayi. Ikimenyetso cy'ibanze kigaragaza ipfundo n'igikombe cy'icyayi mu ishusho zihuriye hejuru, bigatanga ibisobanuro bibiri. Imirongo y'wino igaragaza urusenda rw'ibiti by'imisegetari b'ipfundo rizenguruka gakondo, naho imiterere y'igikombe ikomoka ku bikombe by'icyayi bya Jianzhan.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

Guanshan Ikimenyetso cy'Ubucuruzi ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Guanshan Ikimenyetso cy'Ubucuruzi biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Guanshan Ikimenyetso cy'Ubucuruzi yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: Anchored in the philosophy of teahouse as home, we construct a contemporary sanctuary for tea connoisseurs. Our brews extract primal essences from ancient tea groves, harmonized with mountain springs and melted snow to reveal terroir authenticity. Spaces crystallize tea mountains textures and light interplay, crafting immersive nomadic tea sanctuaries that engage all senses.
Ibipimo n'Ipaki: The brand multi series tea collections employ phytographic design extracting each teas botanical essence and marrying it with Chinese aesthetic principles. This methodology crystallizes into Neo Chinese packaging that embodies product specific visual identities.
Ibibazo Fatizo: Oriental, Creativity, Tea , Ink Painting, Chinese
Ikoranabuhanga ryo Guteza Imbere: The creative process prioritizes onomastic morphology deriving visual forms directly from the brands nomenclature while integrating product typology. This methodology undergoes cultural synthesis through strategic collisions between contemporary creativity and Chinese heritage elements, generating innovative semiotic expressions rooted in commercial context.
Ikibazo cy'Ishusho: The project requires the seamless integration of multiple elements to simultaneously communicate the brand core identity, embody Oriental aesthetics, and ensure versatile application across diverse scenarios.
Ubushakashatsi: We reconfigure tea rituals through Ceramic Deconstructionism transposing bamboo brazier fans mechanical logic into ergonomic curves, translating ink bleeds into tactile gradients on vessel surfaces. Packaging evolves into Tactile Typology archives where material stratigraphy chronicles tea history, Neo Chinese design manifests as Parametric Archaeology methodology.
Ibyatumye Habaho: Rooted in Chinese tea ware aesthetics, the concept reimagines Song Dynasty tea house imagery through calligraphic brushwork. Capturing the symbiotic relationship between luzan brazier fans and tea utensils, Ink tonalities outline the fan silhouette, its flowing strokes organically morphing into modern teacups streamlined forms. This visual philosophy of holding a fan while contemplating tea manifests through design.
Igihe cy'Umushinga: Located in Dongguan, Guangdong Province, China, this project was designed in October 2024.
Uburyo bw'Imikorere: Carve the eraser into desired shapes, saturate its sculpted surfaces with ink, then employ this unconventional tool as a brush substitute. Through rhythmic imprinting and calculated pressure variations on paper, the rubber matrix undergoes iterative experimentation. Each impression accumulates ink dynamics angular edges deposit geometric patterns while worn facets create mist like gradients.
Patente: Copyrights belong to Hong Jia Min, 2024.
Abagize Itsinda: Hong Jia Min
Abafotoye: Hong Jia Min