Ankodoki Jeli y'Ibishyimbo Biryoshye na Fumiko Okazeri

Umushinga Ankodoki Jeli y'Ibishyimbo Biryoshye wa Fumiko Okazeri ni uwatsinze igihembo cyubahwa cyane 2026 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

BuronzeIpaki· 2026

Ankodoki Jeli y'Ibishyimbo Biryoshye

na Fumiko Okazeri

Umukiriya: KINOSHITASEIAN Co., Ltd.

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

8,052

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #176283

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Ankodoki Jeli y'Ibishyimbo Biryoshye

Iyi pake yakozwe kuri uruhererekane rwa yokan rwatangijwe n'umunyabukorikori w'Ubuyapani uzwi cyane mu gukora urusenda rw'ibishyimbo. Mu gihe ibungabunga agaciro gakomeza ka yokan, irava ku buryo busanzwe bwo gupakira kuremereye. Igishushanyo gisubiza inyuma mu mateka ariko cyoroshye gizana ubushyuhe no kwegerana, bihuye neza n'uburyohe kamere kandi bworoshye bw'utubati. Kwakirwa neza ndetse n'abatamenyereye wagashi, byagize icyamamare gikomeye kandi byatsindiye ibihembo byinshi mu Buyapani no hanze yabwo.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Ankodoki Jeli y'Ibishyimbo Biryoshye ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Ankodoki Jeli y'Ibishyimbo Biryoshye biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Ankodoki Jeli y'Ibishyimbo Biryoshye ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: While preserving the authentic value of traditional yokan, this design redefines the conventional image of heavy packaging. By incorporating hand-drawn ingredient illustrations and vivid visuals, it creates a friendly, casual impression that evokes both nostalgia and warmth. The additive-free, naturally colored taste is conveyed through an organic expression, appealing even to audiences unfamiliar with wagashi.
Ibipimo n'Ipaki: Width 30 mm x Depth 18 mm x Height 82 mm
Ibibazo Fatizo: Casual style, watercolor illustration, organic concept, reinterpretation of tradition, Japanese sweets, modern wagashi, natural texture, cheerful experience
Ikoranabuhanga ryo Guteza Imbere: Each individual package uses coated cardboard designed to withstand contact with liquid yokan during production. For the gift box, a refined, subdued color palette was selected to convey dignity as a present. While maintaining an elegant atmosphere, the vivid visual impact revealed upon opening enriches the experience, transforming the moment of enjoying traditional Japanese sweets into a special, delightful occasion.
Ikibazo cy'Ishusho: The project initially focused on ohagi, a fresh confection of bean paste and glutinous rice. However, issues of short shelf life and waste posed significant risks. Leveraging expertise in yokan, we proposed shifting from a five-piece to a ten-piece concept. With yokan’s year-long shelf life, the plan evolved into developing eight varieties. Though production volume and time demands were challenging, the result was a vibrant and distinctive lineup.
Ubushakashatsi: We purchased yokan from long-established to newly opened confectioners, analyzing packaging design, its relation to taste, and structural details. Inspiration was also drawn from other wagashi and even Western sweets. The study revealed the need to address both individual enjoyment and gift-giving. Thus, adjustments such as edge treatments of illustrations when boxed and fine refinements were applied to elevate overall quality.
Ibyatumye Habaho: This project originated when a long-established bean paste manufacturer, primarily engaged in OEM production, launched its own brand. Entering the BtoC market represented a significant challenge, particularly in contemporary Japan where Western confectionery is more favored. The key issue was how to effectively reach younger generations less familiar with traditional Japanese sweets.
Igihe cy'Umushinga: This private label store opened on May 30, 2024.
Uburyo bw'Imikorere: In social gatherings, the assortment of yokan varieties encourages lively communication, as guests enjoy choosing and sharing different flavors together. Since every type is made without additives, they can be enjoyed safely and with peace of mind by children and families alike.