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Pop Up Magazine Gufungura Umutwe na Rafael de Araujo

Umushinga Pop Up Magazine Gufungura Umutwe wa Rafael de Araujo ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Filimi.


IfezaFilimi· 2020

Pop Up Magazine Gufungura Umutwe

na Rafael de Araujo

Umukiriya: Pop Up Magazine

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Filimi

46,477

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #97126

Amabara

Imigereranyo

Ibyerekeye Pop Up Magazine Gufungura Umutwe

Umushinga wari urugendo rwo gucukumbura ibibazo bya Escape (insanganyamatsiko ya 2019) mu buryo budasubirwaho kandi bworoshye, byerekana impinduka, ibintu bishya n'ingaruka ziva muri ibyo. Amashusho yose afite isuku kandi yorohewe kuyareba, bitandukanye nukuri kutorohewe kuva igikorwa cyo guhunga. Igishushanyo gihora gihinduka kandi imiterere ya morfing muri animasiyo igereranya igikorwa cyo gusubiramo, biterwa nuburyo runaka. Guhunga bifite ibisobanuro bitandukanye, ibisobanuro kandi ingingo yo kureba iratandukanye gukina no gukomera.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Pop Up Magazine Gufungura Umutwe ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Pop Up Magazine Gufungura Umutwe biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Pop Up Magazine Gufungura Umutwe ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
Escaping a room, escaping work, city, nature, escaping a mindset, identity, escaping from your past and future? Escape was the theme chosen for 2019, it takes on different meanings and interpretations, from playful to serious. The project was a journey to explore escape issues in abstract ways. This ride suggests to escape all the time, but at the same time, we are opening doors to discover something new, out of our comfort zone and learning from that.
Ibipimo n'Ipaki
We did variations for the delivery: 1 minute piece, 1 bumper of 10 seconds and 3 bumpers of 3 seconds. All done in fullHD 1920 x 1080 pixels.
Ibibazo Fatizo
illustration, art design, escape, minimalist, flow, morph, animation, 2d, abstract, fluid
Ikoranabuhanga ryo Guteza Imbere
The project was done 100% Digital. For Animation, I mixed cel animation techniques with keyframes interpolations, done with Adobe Photoshop and Adobe After Effects.
Ikibazo cy'Ishusho
The only challenge here was in the creative process, how to create an abstract piece in 1 minute and keep the storytelling making sense. So was divided by introduction, with the doors opening, (which can be interpreted as ''escaping''), then presenting the main character, in a shape of a circle, escaping from a pattern of squares, falling and getting stuck in a puzzle, escaping from other eyes, cities, natures and going on.
Ubushakashatsi
I did a narrative review of the relationship between the concept ''escape'' and the stories from the contributors, so me and Annie, Art director from Pop-Up magazine, did some sketches and collected examples from all stories, like, escape from a situation, from the city, from nature, etc.. with all ideas selected, we started to produce the piece.
Ibyatumye Habaho
The idea for this project was to create a contemplative piece to watch.
We wanted to transform the scene, show different perspectives and new paths.
We were inspired by minimal and clean shapes, like doors and eyes, but for the most part, abstract forms. In the animation, we were looking for organic and smooth transitions, morphing all the time.
The design, animation, and music were synced in perfect harmony, leading a poetic flow for the entire piece.
Igihe cy'Umushinga
The project started in June 2019, I was based in Los Angeles, and Annie based in San Francisco, and the exhibition started in California in September 2019.
Uburyo bw'Imikorere
Keyframes interpolation was used in some situations, basically, you define point A and B, and the software creates the in-between. For cel animation, you draw every frame, using the animation principles.
The project was done in 12 frames per second, so the piece looks more craft hand and less digital.
Abagize Itsinda
Pop-Up Magazine Art Direction:Annie Jen
Music:Magik*Magik Orchestra
Composer:Minna Choi
Design / Animation / Direction:Rafael de Araujo
Created by Pop-Up Magazine
Abafotoye
Rafael de Araujo, 2019.

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