Strange Ibyapa Byerekana by Danyang Ma is a highly esteemed winner of the very prestigious 2020 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Amashusho Competition Category.

BuronzeAmashusho· 2020

Strange Ibyapa Byerekana

by Danyang Ma

Client: Pratt Institute

Igihembo cya A' Design Award cya Buronze Winner in Amashusho Category

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Colors

The Design

About Strange Ibyapa Byerekana

Igitangaje cyateguwe kumurikagurisha ryishami Pratt Institute ryabaye muri 2019, rikaganira ku isano iri hagati yimikino isekeje muri comedisiyo ihagaze hamwe nabantu batandukanye bashobora kubona. Urwenya ruhagaze rwerekanye urugero rugaragara rwukuntu ihohoterwa rifatwa mu buryo butandukanye hagati y’irangamuntu. Uyu mushinga ushingiye ku bushakashatsi bwuzuye kandi bufite ireme. Ubukangurambaga butera ibitekerezo bitandukanye kandi bigahinduka muburyo bwimibereho iterwa nimpinduka mubufatanye.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Strange Ibyapa Byerekana ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Strange Ibyapa Byerekana biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Strange Ibyapa Byerekana ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Strange is designed for a departmental exhibition Pratt Institute held in 2019, discussing the relationship between humorous situation in a stand-up comedy and the different perspective audiences can get. Stand-up comedy has revealed a vivid instance of how violations are perceived differently among collective identities. This project is based on quantitative and qualitative research. The campaign provokes intersectional perspectives and undergoing social changes driven by shifts in collaboration.
Dimensions & Packaging: 279mm x 431mm
Tags: Poster, Diagram, Infographic
Inspiration: I used the mathematical concept of XYZ axis, associated with the factors of 'time', 'emotion', and 'violation', to create a diagram visual style for the poster.
Project Duration: The project started in March 2019 in Brooklyn and finished in April 2019 in Brooklyn.
Team Members: Independent

Read the Press Release