ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Gerhard Kirchschlaeger ᱨᱮᱱᱟᱜ Better than Perfect ᱯᱚᱛᱨᱤᱠᱟ

Gerhard Kirchschlaeger ᱨᱮᱱᱟᱜ Better than Perfect ᱯᱚᱛᱨᱤᱠᱟ ᱫᱚ ᱪᱷᱟᱯᱟ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱠᱟᱥᱟᱪᱷᱟᱯᱟ· 2021

Better than Perfect ᱯᱚᱛᱨᱤᱠᱟ

Gerhard Kirchschlaeger ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Gerhard Kirchschlaeger

ᱪᱷᱟᱯᱟ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

17,689

ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#117460 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Better than Perfect ᱯᱚᱛᱨᱤᱠᱟ ᱵᱟᱵᱚᱛ ᱛᱮ

Better than Perfect ᱚᱠᱟ ᱠᱷᱟᱱ ᱢᱮ ᱡᱚᱢ ᱟᱲᱮ ᱠᱷᱚᱴᱟ ᱚᱠᱟ ᱴᱷᱮᱱ ᱟᱨᱠᱷᱚᱲᱟ, ᱡᱟᱦᱟᱸ ᱤᱱᱴᱚᱨᱱᱮᱴ ᱨᱮᱭᱟᱜ ᱡᱚᱢ ᱵᱞᱚᱜ ᱠᱚ ᱪᱷᱟᱯᱟ ᱨᱩᱯ ᱨᱮ ᱦᱟᱡᱟᱣ ᱟᱠᱟᱱᱟ। ᱨᱮᱥᱤᱯᱤ ᱠᱚ ᱱᱟᱶᱟ ᱵᱟᱵᱚᱛ ᱟᱨ ᱟᱹᱰᱤ ᱞᱮᱠᱟᱸᱣᱟ, ᱟᱨ ᱢᱤᱫᱍᱤᱫ ᱨᱮᱥᱤᱯᱤ ᱫᱩᱭᱟᱨ-ᱥᱟᱦᱴᱟ ᱨᱮ ᱢᱟᱨᱟᱝ ᱪᱤᱛᱟᱹᱨ ᱟᱨ ᱡᱤᱣᱤ ᱴᱟᱭᱯᱚᱜᱨᱟᱯᱷᱤ ᱛᱮ ᱫᱮᱠᱷᱚᱣ ᱮᱱᱟ। ᱞᱮᱭᱟᱩᱴ ᱨᱮ ᱵᱟᱹᱲᱛᱤ ᱠᱷᱟᱹᱞᱤ ᱡᱟᱭᱜᱟ ᱵᱮᱵᱷᱟᱨ ᱮᱱᱟ ᱟᱨ ᱥᱟᱫᱷᱟᱨᱚᱬ ᱧᱮᱞ ᱠᱟᱛᱷᱟ ᱠᱚ ᱠᱷᱚᱱ ᱵᱷᱤᱛᱨᱤ ᱠᱩᱲᱤᱭᱟ᱕ ᱚᱰᱚᱠᱟ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱜᱤᱫ ᱛᱮ ᱩᱛᱟᱹᱨ ᱦᱚᱪᱚ ᱡᱮ ᱴᱮᱱᱥᱚᱱ ᱛᱮᱭᱟᱨ ᱮᱭᱟ। ᱯᱚᱛᱨᱤᱠᱟ ᱨᱮᱭᱟᱜ ᱢᱟᱯ ᱒᱒ ᱛᱟᱨᱟ ᱓᱑ ᱥᱮᱱᱴᱤᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ ᱟᱨ ᱓᱒ ᱴᱷᱟᱶ ᱢᱮᱱᱟᱜᱼᱟ। ᱨᱤᱥᱟᱭᱠᱮᱞ ᱠᱟᱹᱴᱷ (birch) ᱠᱟᱜᱚᱡ, ᱰᱤᱡᱤᱴᱟᱞ ᱪᱷᱟᱯᱟ ᱟᱨ ᱥᱩᱛᱟᱢ ᱥᱤᱲᱟᱭ ᱵᱮᱵᱷᱟᱨ ᱮᱱᱟ। ᱢᱩᱲᱩᱛ ᱠᱚ ᱨᱮᱭᱟᱜ ᱤᱱᱰᱮᱠᱥ ᱛᱮ ᱯᱚᱛᱨᱤᱠᱟ ᱥᱮᱴᱮᱨ ᱮᱭᱟ, ᱟᱨ ᱚᱱᱟ ᱴᱷᱮᱱ ᱮᱠᱨᱟᱹ ᱴᱚᱸᱡᱮᱭ ᱞᱤᱥᱴᱤ ᱠᱚᱢ ᱴᱷᱮᱱ ᱦᱚᱸ ᱵᱮᱵᱷᱟᱨ ᱦᱚᱪᱚ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ।

ᱢᱟᱱᱟᱱ

A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Better than Perfect ᱯᱚᱛᱨᱤᱠᱟ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Better than Perfect ᱯᱚᱛᱨᱤᱠᱟ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
The main idea: to put an internet food blog on paper.
The recipes are creative yet simple, presented by means of impressive photos and lively typography. The advantages of print over the web are played out haptically and conceptually. The layout plays with and breaks viewing habits, visual tension and surprise accompany the reader through the magazine.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
22x31 cm, 32 pages, paper cover 300 g/m, paper core 120 g/m, thread stitching
ᱴᱮᱜ ᱠᱚ
Magazine, Photography, Typography
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
recycled paper made of birch, hp indigo digital printing
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
A visually influenced magazine that does not get lost in the flood of many cooking magazines. A unique selling point was found through the design and photography.
ᱜᱚᱵᱮᱥᱚᱱᱟ
Many of us have more time for ourselves at home this year. Your own kitchen will once again become a playground for creativity. The magazine should be a source of inspiration and motivation for more activity at home. Some recipes are very simple and thus have a low entry barrier even for beginners. The original context of a cooking magazine, following a recipe, is being questioned. The aesthetics of the ingredients and the arrangement on the plate are paramount.
ᱯᱨᱮᱨᱚᱱᱟ
Everything we do or don't do - good and bad taste is always present. One of Austria's most successful food blogs focuses on good taste. And this is what her 5th magazine "better than perfect" is all about.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
The project started in july 2020 and finished in december 2020.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
The magazine is intended to inspire and encourage you to cook yourself. The range extends from very simple to more demanding recipes - so there is something for everyone. An ingredients index closes the magazine and also serves as a decision-making aid when selecting recipes or as a shopping list.
ᱯᱮᱴᱮᱱᱴ ᱠᱚ
no IP / PATENTS / COPYRIGHTS
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
Gerhard Kirchschläger, Karin Stöttinger, Julia Kirchschläger
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
Photographer Karin Stöttinger

ᱥᱯᱚᱱᱥᱚᱨᱰ

Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ

ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾

ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ

ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ

ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

ᱱᱚᱢᱤᱱᱮᱴ